Results For "ISA"
152 News Found
Pikasso Italia launches the ‘Milano Collection’ with display of artist Elisabetta Benassi's work
In Campaigns By Rajiv Raghunath - January 20, 2023
"Art plays an essential role in our daily lives,” says Antonio Vincenti, Founder and CEO of the Pikasso Group and General Manager of Pikasso Italia.
Wildstone undertakes organisational rejig to gear up for global business expansion
In OOH News By M4G Bureau - January 12, 2023
The UK-based outdoor media infrastructure owning firm is looking to step up its global market presence.
Italian startup Sunspeker transforms solar panels into OOH advertising media
In OOH Solutions By M4G Bureau - December 26, 2022
Sunspeker has developed recyclable, customisable graphic covers for solar panels
‘If you get the right people on board, the payback is very quick’
In Viewpoints By Rajiv Raghunath - December 26, 2022
Consultant, Advisor & Board Member, Sunder Hemrajani, former Managing Director of Times OOH, asserts that OOH organisations must continuously evolve and get talent from outside the industry. Edited excerpts of the interview with Rajiv Raghunath.
‘OOH organisations require deeper understanding of adtech applications’
In Viewpoints By Rajiv Raghunath - December 22, 2022
Initially, adtech firms faced challenges in acquiring technical skillsets for developing solutions, but that’s not the case anymore, says Srikanth Ramachandran, Group CEO, Moving Walls. Skillsets are much more required in areas like media product management, sales, and particularly for adoption and application of adtech solutions in OOH business. Edited excerpts of the interview with Rajiv Raghunath.
Xtreme Media inaugurates Experience Centres in Delhi & Bengaluru
In OOH Solutions By M4G Bureau - December 01, 2022
The brand is strengthening its leadership position in LED display solutions across India through constant innovation, international partnerships, R&D, strategic alliances, organisational development, and brand creation.
‘Standardisation, data focus key to OOH growth’
In Gallery By - October 10, 2022
Amanda Dorenberg, President of the Canadian Out of Home Marketing & Measurement Bureau (COMMB) shares her perspectives on digitalisation of OOH, integrated communications, scope of cross-border collaborations, and establishing industry standards in an interview with Rajiv Raghunath.
COMMB President Amanda Dorenberg to co-moderate session on sustainability practices at United Nations event
In OOH News By Rajiv Raghunath - October 04, 2022
Amanda will be joined on the UN panel by co-moderator TechCrunch senior reporter Dominic-Madori Davis, and industry experts
Lemma initiates ‘Har Gully Tiranga’ campaign on DOOH screens across the country
In OOH News By M4G Bureau - August 16, 2022
Thousands of screens from over 75 clusters and locations integrated with Lemma displayed the message of "75 years of Independence" programmatically as part of the campaign.
GroupM reaffirms commitment to decarbonisation
In OOH News By M4G Bureau - July 21, 2022
WPP is working to develop the technology and standards that can be used to measure and reduce emissions from advertising globally.