Results For "IRS"
259 News Found
Wavemaker launches AI powered multi-audience planning platform
In OOH News By M4G Bureau - February 10, 2021
Powered by AI and best in class data sets, the new platform, Maximize, is claimed to be industry’s first product to allow end-to-end planning for fragmented target audiences
Manyavar signs pan India cinema branding deal with INOX
In Campaigns By Bhawana Anand - February 08, 2021
The ethnic wear brand becomes the first national one to advertise with INOX on a pan-India basis post lockdown
New guidelines offer some cheer for cinema advertising
In OOH News By M4G Bureau - January 28, 2021
Starting February 1, 2021, cinema halls will be able to cater to higher number of audiences as part of the easing of curbs
Chandigarh gets its first roadside media
In OOH News By Bhawana Anand - December 15, 2020
Creative Designer has installed informative FSUs with backlit LED modules and unipoles across the UT
Hyderabad media owners protest against govt’s hoardings removal order
In OOH News By M4G Bureau - November 30, 2020
The local outdoor media owners' association has appealed to the Minister of State for Home Affairs to intervene in the matter
Professional female mountaineers take charge for Skechers’ OOH campaign installation
In Campaigns By M4G Bureau - November 19, 2020
The footwear brand, in the activity, has created history by installing the first ever billboard flex by women in association with Street Talk (a Signpost India Company)
Mondelez India promotes sellers this Diwali
In OOH News By M4G Bureau - November 06, 2020
Also displayed on the OOH channel, the brand leverages Artificial Intelligence to create India’s first hyper-personalized ad, promoting 1800+ local retailers, across 260+ pin codes
MCGM grants much awaited rebate package to Mumbai media owners
In OOH News By Bhawana Anand - November 02, 2020
In a conversation with Media4Growth, Khalid Batliwala, President, MHOA, said that this is the first time in history that OOH industry has been granted a relief
Delhi metro advertising restarts with ‘Khaali Peeli’ movie promotion
In Campaigns By M4G Bureau - October 27, 2020
Spotted at Rajiv Chowk station which is handled by eg. communications, the campaign stands first to appear after DMRC resumed metro services
Media4Growth to launch 'OOH Dialogues' on Oct 29, first edition on ‘Making Audience Data Talk For OOH’
In OOH News By M4G Bureau - October 16, 2020
The 1st OOH Dialogues event will have the participation of brand marketers, specialist agency heads and professionals, and media owners from the OOH and DOOH segments