Results For "IRC"
93 News Found
One giant screen to replace London's Piccadilly Circus billboards
In Digital OOH By VJ Media Bureau - October 17, 2016
Some of the world's biggest brands are expected to be vying for the chance to advertise in the single spot to a pick of the 70 million pedestrians that pass the board, with another 30 million driving past.
KAIA means business when it comes to campaign duration
In OOH News By Rajiv Raghunath - October 03, 2016
In a strongly-worded circular that was issued by KAIA to the members before Onam in mid-September, the Association urged the members to bring down the Onam festival-centred campaigns on the very day the campaign duration ended.
AirAsia takes Kabali to the skies
In OOH News By Satarupa Chakraborty - July 18, 2016
In the pretext of superstar Rajinikanth's movie, Kabali, AirAsia flew specially-branded aircrafts and rewarded fans with free tickets.
"OOH plays a very important strategic role in our circle campaigns"
In Viewpoints By M4G Bureau - April 22, 2016
Sunita Bangard, President - Marketing, Idea Cellular India believes that outdoor is the only medium that offers you the opportunity for local treatment of any campaign.
Dainik Bhaskar gains maximum visibility through OOH at Kumbh Mela
In Campaigns By Satarupa Chakraborty - April 20, 2016
World's fourth largest and India's largest circulated daily Dainik Bhaskar leaves no stone unturned when it came to using OOH media at Kumbh Mela this year.
OOH originated from the influence of theatres and circuses: Mohan Chandran
In OOH News By Athira Nair - December 28, 2015
At Kerala Talks OOH 2015, Mohan Chandran said that outdoor advertising in India is one of the most opted modes of brand promotion and that the Indian OOH industry comprises of a major share in the overall advertising industry.
Members must prove paid tax to come on board IOAA's website: Indrajit Sen
In OOH News By Satarupa Chakraborty - October 24, 2015
With much anticipation in the outdoor circuit for a while, an MoU has been finally signed between IOAA and AAAI for the benefit of both the parties. The objectives will be simple at the start in order to ensure removal of illegal media and protecting the interest of media owners and agencies.
Delhi Government reaches out to people through outdoor
In Campaigns By Satarupa Chakraborty - August 21, 2015
The campaign was appreciated by the media and from the political circles for the content & message and also for the scale and sheer volume of the campaign.
DDB MudraMax-Media appoints Gerald Roche as Sr VP
In OOH News By VJ Media Bureau - June 04, 2015
Gerald has experienced all aspects of media planning, buying and AOR management in his career span of close to two decades
