WOO adds new members from Africa, Europe, Asia, US and Australasia

In OOH News By M4G Bureau - November 28, 2023

WOO Chief Operating Officer Mark Flys says: “We are delighted to see such a wide range of new members joining us from across the world”.

‘Brands are keen on futuristic technologies’

In Viewpoints By M4G Bureau - November 27, 2023

Karan Bhardwaj, CEO, experiential etc states that creativity powered by cutting edge technologies can elevate brand experience for customers, in this conversation that is part of the ‘Insights @ Digital X’ series presented by DDX Asia.

DDX Asia workshop on ‘How to map ROI for a tech integrated store environment’ on Dec 9

In OOH News By M4G Bureau - November 24, 2023

Bhavin Kothari, CIO & Head of Logistics & Supply Chain, ace turtle, will conduct the workshop, which will delve into the best ways of maximising returns from a front-end focused tech integrated store experience. The workshop will be held as part of DDX Asia - the one one-stop exhibition of the latest digital display solutions for the retail and OOH industries in India to be held at the Nehru Centre, Worli, Mumbai on December 8-9, 2023.

Xtreme Media takes up Associate Sponsorship of DDX Asia expo in Mumbai on Dec 8-9

In OOH News By M4G Bureau - November 23, 2023

The expo will be a showcase of advanced digital display solutions that meet the emerging and future needs of retail and OOH industries.

Ocean Outdoor reopens ad fund to combat climate change, the biodiversity crisis & marine pollution

In Digital OOH By M4G Bureau - November 23, 2023

Under the Drops in the Ocean programme, 2% of the Group’s annual reported UK revenue goes to environmental charities in the form of advertising value across the company’s extensive digital screen network in 16 cities.

DOOH solutions multiply revenue: Aashiq, Deputy Director, NovaStar

In OOH Solutions By M4G Bureau - November 22, 2023

Dynamic displays have changed the game significantly when it comes to brand communication in the retail and out of home spaces. Aashiq, Deputy Director of NovaStar, delves into this in detail in this conversation as part of ‘Insights @ Digital X’ presented by DDX Asia.

Panasonic Life Solutions India partners with DDX Asia expo

In OOH News By M4G Bureau - November 22, 2023

Panasonic’s System Solutions Division (SSD) is exhibiting its advanced digital display solutions at the expo that will be held at Nehru Centre, Mumbai on Dec 8-9

easyboard to display innovative CMS range at DDX Asia expo

In OOH News By M4G Bureau - November 20, 2023

Enterprise class digital signage and DOOH CMS solution provider easyboard will showcase its easy to use digital signage software solution at DDX Asia, the one-stop exhibition of digital display solutions for retail and out-of-home industries, to be held at the Nehru Centre, Worli, Mumbai on December 8-9, 2023.

Xtreme Media’s Experience Centre in Guwahati is emblematic of Indian DOOH’s onward march

In OOH Solutions By M4G Bureau - November 17, 2023

Showcasing of cutting-edge digital display solutions is a catalyst for DOOH expansion

‘Go beyond conventional ads to get the ‘heads-down’ generation’

In Digital OOH By M4G Bureau - November 17, 2023

Gautam Bhirani, Founder and CEO of Tagtalk.ai, believes that the role of content and engagement in out-of-home and digital display media has evolved dramatically to cater to a demographic deeply immersed in digital devices. So brands need to acknowledge this and accordingly strategise their communication.