Results For "IGI"
1099 News Found
McDonald’s whips up data-driven campaign in UK
In Digital OOH By M4G Bureau - November 10, 2017
The campaign reacts to the speed of traffic at each location to deliver tactical messages across premium roadside billboards, and is managed and distributed through QDOT’s digital OOH ad tech platform OpenLoop
‘Digital signage business primed for accelerated growth’
In Viewpoints By Amaan Kazmi - November 10, 2017
Sanket Rambhia, Director, Xtreme Media, talks about the company’s growth journey, competitive strengths, and emerging business opportunities in the digital signage space across the country
Roop Sign & Graphics installs Efi VUTEk LX3 Pro 10 color LED UV inkjet printer
In OOH Solutions By M4G Bureau - November 10, 2017
Installed by Arrow Digital, the Efi-Vutek LX3 Pro Production Level LED Printer features energy-efficient, “cool cure” LED curing technology that requires much lesser heat than other UV or latex inkjet printers. The 3.2-meter-wide inkjet production device also offers an extended-gamut ink set
Fujifilm India launches Uvistar Hybrid 320 superwide UV printer
In OOH Solutions By Amaan Kazmi - November 09, 2017
Uvistar Hybrid 320 is designed to build on Fujifilm’s position as one of the leaders in the super wide format market, providing printers with high quality, flexible and productive wide format inkjet technology
CAIT, Mastercard roll out Digital Rath to promote ‘Cashless Bano India Campaign’
In OOH News By M4G Bureau - November 08, 2017
Toward this, a Digital Rath is scheduled to be flagged off by I&B Minister Smriti Irani by launching a “Digital Rath” in New Delhi today at the NDMC Convention Centre, which also mark the one year anniversary of demonetization
Pickcel aims to grow digital signage market with cloud solutions
In OOH Solutions By Amaan Kazmi - November 06, 2017
The Bengaluru-based tech firm sees consolidation of display screens on a platform, higher interactivity, contextual & relevant advertisement, engaging real time content as key to DOOH growth
Google boards Exterion Media digital bus to promote Pixel 2
In Digital OOH By M4G Bureau - November 06, 2017
Geo-targeted screens on the Transport for London (TfL) buses allow brands to tailor their adverts to the areas along a route wherein GPS identifies the streets to refresh the advert as per the location.
ALTBalaji hails 20,000 auto rickshaws to promote Ragini MMS Returns
In Campaigns By M4G Bureau - October 30, 2017
ALTBalaji has embarked on an interesting marketing initiative by using auto-rickshaws to promote their digital show across North and West India
Iconic feature-rich Piccadilly Lights glowing bright
In Digital OOH By M4G Bureau - October 30, 2017
Landsec, the owner of Piccadilly Lights, has replaced the original patchwork of screens with a single state-of-the-art 4K LED digital screen and live technology hub, which allows the screen to react to certain external factors
UK’s Exterion Media adds geo-targeted messaging on London buses
In OOH Solutions By M4G Bureau - October 27, 2017
The firm has partnered with OoH media specialist Talon, to unveil the first phase of new digital buses in London. Google is the first to run a campaign that displays geo-targeted messages on the digital screens, to audiences across the city