Results For "IGI"
1099 News Found
Mumbai outdoor policy on the anvil; MHOA working closely with BMC
In OOH News By Bhawana Anand - January 11, 2018
The first draft of the policy is expected to be out by end-January; MHOA is also advocating the introduction of digital formats in the city, at least in select areas to begin with
Pioneer Publicity to put up digital screens at DMRC Line 7, 8 stations
In Digital OOH By Bhawana Anand - January 09, 2018
The company sees metro stations, like airports and malls, emerging as key DOOH advertising destinations; Screens have been put up at IFFCO, Dronacharya, Sikandepur, MG Road metro stations, as well as ITO station
Burger King banks on DOOH in London to drive footfalls
In Digital OOH By M4G Bureau - January 02, 2018
With digital OOH, the fast food chain saw the opportunity to show what’s relevant, at the relevant time in a relevant moment of consumption
‘We are very bullish on potential of Indian DOOH market’
In Viewpoints By Amaan Kazmi - January 02, 2018
Liseanne Gillham, Vice President - Marketing, Broadsign, asserts that DOOH media is primed for rapid expansion in the Indian market. Liseanne believes that media owners are definitely interested in adopting digital. They clearly see the benefits and ROI of moving to digital
DMRC receives 3 bids for Line 3 digital media tender
In OOH News By M4G Bureau - December 29, 2017
The authority is evaluating the bids for the digital media rights at Line 3 stations on the basis of viability and profitability to qualify for the next stage of bid; the evaluation will take a week’s time
Experiences Digital leverages crowd analytics to enhance media monitoring
In OOH Solutions By Amaan Kazmi - December 29, 2017
Using crowd analytics, the firm provides to clients receive weekly reports of traffic movement, play time of ad, impressions, location wise performance of specific creatives and the duration for which the screen was live
AAI invites RFP for media rights at Khajuraho airport
In OOH News By M4G Bureau - December 27, 2017
The tender includes all varieties of formats such as static, digital and on-ground activities for the duration of 10 years. The total area of display concession is 1,840 sq.ft. which will be given on the payment of monthly concession fee
Federal Bank installs large DOOH format at corporate office
In Digital OOH By Bhawana Anand - December 26, 2017
The digital display screen of 14 ft width x 8 ft height has been installed on Federal Towers to run various advertisements on their schemes. The screen has been installed by Lex-ffect, a digital signage company
Digital, smart solutions central to JCDecaux’s Nice street furniture project
In Digital OOH By M4G Bureau - December 21, 2017
JCDecaux renews and extends its advertising street furniture contract for bus and tram shelters in Nice Côte d'Azur Métropole in France for 18 years; the new street furniture includes 17 smart and connected items
Gurugram’s Ambience Mall plans for more DOOH & interactive media
In Digital OOH By Bhawana Anand - December 18, 2017
The mall management plans to increase the number of digital formats on the mall premises, and usher in more interactive advertising opportunities with the objective of asserting its leadership in the mall media space