Results For "IGI"
1100 News Found
DOOH content followed by ads 5.1x more engaging: Ocean study
In Digital OOH By Rajiv Raghunath - September 27, 2019
Neuroscience research from Ocean Outdoor and Westfield London finds powerful interplay between broadcast content and DOOH; drives up eye dwell times and engagement
10.8 million Australians of 14+ age see DOOH each week
In Research By M4G Bureau - September 26, 2019
According to Roy Morgan report, now overall 78% of Australians see outdoor advertising of some type - including digital, billboard or posters
Digital OOH takes off at Patna Airport
In Digital OOH By Bhawana Anand - September 25, 2019
Century Group of Companies, which handles media rights for this airport, plans to take the digital expansion to other airports managed by them
Samsung set to launch QLED 8K Signage in India
In OOH Solutions By M4G Bureau - September 25, 2019
For advertisers, this means more content production at lower costs and lower resolution but higher resolution display in 8K quality
Giordano Handbags signs Kiara Advani as new India’s brand ambassador
In OOH News By M4G Bureau - September 24, 2019
The fashion diva will be featured as the face of the brand in print, outdoor and digital campaigns
Pantaloons celebrates youth’s go-getter spirit in new campaign
In OOH News By M4G Bureau - September 23, 2019
It is a 360° campaign with presence on TV, print, outdoor, digital and radio
Roland launches digital direct printing on textile Printer
In OOH Solutions By Bhawana Anand - September 19, 2019
Texart RT-640M, a multi-function large format machine is capable to print on banners, flags, soft signage and backlit media
Ocean Outdoor acquires Visual Art Media as it expands European digital platform
In Digital OOH By M4G Bureau - September 17, 2019
Transaction takes Ocean into Nordic countries and Germany
Vijas Digital Pvt. Ltd. expands wings to New Delhi
In OOH News By Pray Jani - September 12, 2019
The capital opens new horizons for Vijas Digital by connecting the printing solution provider to neighbouring cities
‘The strength of OOH is that it is captivating’: Ramesh Kaushik
In Viewpoints By Bhawana Anand - September 11, 2019
Ramesh Kaushik, VP- Brand Experience, Blackberrys shares that in this age of digital evolution, OOH holds a significant place in the brand’s media plan