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381 News Found
Pepsi innovatively quenches youth thirst for spontaneity
In Campaigns By Bhawana Anand - May 30, 2017
DDB Mudra conceptualised and created a beach-like atmosphere at a bqs, highlighting the Pepsi promise of a great weekend
Apollo Tyres focuses on iconic installations at airports
In Campaigns By Bhawana Anand - May 25, 2017
The brand has put up an iconic installation at the Chennai airport where the media rights are held by TDI International.
ZEE TV creates an OOH atmosphere for'Dangal'
In Campaigns By M4G Bureau - May 23, 2017
Brandscope India planned and crafted most eye-catching innovations to promote the Zee TV world television premiere of the Bollywood blockbuster
Hyundai plans iconic sites at Goa & Kochi airports, to acquire 250 sites in Tier II & III cities
In OOH News By Satarupa Chakraborty - May 05, 2017
The automobile major is focused on increasing its brand visibility at the airports and in the Tier II & III cities where Hyundai sales outlets are coming up
Brigade Enterprises builds long-term presence in the outdoor
In Campaigns By M4G Bureau - May 05, 2017
The real estate group has taken up OOH media in different cities on a long-term basis where the creatives of the group's projects are changed periodically, re-emphasising the offerings and status of the respective projects in a fresh tone time to time. The Social Street has partnered the group in planning and executing the OOH brand presence.
Naren Patel, MD of UK's Primesight to address OAC 2017
In OOH News By Rajiv Raghunath - April 11, 2017
Naren Patel would be speaking on the emerging DOOH trends worldwide with particular focus on the takeaways from the UK market where OOH has also withstood competition from social media
There's MORE in store for OOH audience measurement
In Digital OOH By M4G Bureau - March 16, 2017
The MORE measurement is not tied to the location of the inventory. It is always on, aggregating anonymous audience movement data on roadways and sidewalks, inside venues, and in transit
TIMDAA retains ISO:27001 certification
In OOH News By Satarupa Chakraborty - March 02, 2017
The certification protects against possible vulnerability (physical and logical) in software application, hardware and firewalls. All information within TIMDAA is protected by policies and procedures, to ensure adherence to the benchmarked standards.
Skywalk project on Bengaluru's T Chowdiah Road hits a roadblock
In OOH News By VJ Media Bureau - February 08, 2017
Work on a BBMP skywalk has been stalled as it is coming up where the ramp of the proposed steel bridge is to be built. The skywalk was to come up between the War Memorial and Jawaharlal Nehru Planetarium.