UAE’s Elevision Media creates US$1,000,000 media fund to support SMEs affected by COVID-19 crisis

In Digital OOH By Rajiv Raghunath - May 04, 2020

The “Support your Local Community” initiative is coordinated with Elevision’s community partners across Dubai and Abu Dhabi where Elevision operates over 1,200 DOOH screens

How well do you know your client’s customer? The moot question for signage companies

In Research By N Jayalakshmi - April 20, 2020

We are living in an age when technology, environmental concerns, health safety awareness and information surfeit, all converge to redefine consumer expectations. Successful businesses are those that can factor in all of these and accordingly serve their customers better. This means being constantly cued into key market trends. For print service providers (PSPs), it means knowing what their clients’ customers want and staying updated on the latest printing industry/market trends. Here’s how. Read on…

Staying afloat a roller coaster ride for new OOH firms

In OOH News By Pray Jani - April 03, 2020

Firms that have investor backing would be better placed to tide over the challenges that are unfolding everywhere

RailTel tender dates for RDN projects in Region 1, Region 1 extended

In OOH News By M4G Bureau - April 01, 2020

The last date for submission of pre-bid queries is now April 19, 2020, whereas the Pre- Bid Meeting will be held on April 21; bids to be submitted by May 25

'Hang in there, turnaround will happen'

In Gallery By - March 31, 2020

An inspirational message from Team Media4Growth

MCGM takes OOH route to build public awareness of COVID-19 prevention

In OOH News By Pray Jani - March 17, 2020

Media owners welcome move, but there is a concern over the cost burden

Pee Safe celebrates International Women’s Day with some care

In Campaigns By M4G Bureau - March 13, 2020

A 6ft x 8ft setup was created at Vadodara and Madurai airports where 1000 women flyers were given these gift hampers

Bus branding takes rural marketing many a mile

In Gallery By - February 28, 2020

Rural marketing expert Prashant Mandke says that the quality of bus media is improving everywhere

Bus branding takes rural marketing many a mile: Rural marketing expert Prashant Mandke

In OOH News By Pray Jani - February 11, 2020

The quality of bus media is improving everywhere

CashurDrive signs pact with Uber for exclusive branding

In OOH News By M4G Bureau - January 20, 2020

India is the foremost country from its operational worldwide network where the cab-hailing service provider has started monetizing its fleets with advertising