Prime Video addresses the ‘Elephant in the Room’ through a hard-hitting promotion of its Original Series ‘Poacher’

In Campaigns By M4G Bureau - February 23, 2024

The crime series promises to engage audiences with its gripping storyline, shedding light on the extensive scale of ivory poaching

Laqshya Media Group acquires advertising rights for Cochin International Airport

In OOH News By M4G Bureau - February 12, 2024

Strengthens market presence in South India

‘Unified industry action, reintroduction of large formats in key markets key to OOH growth in southern markets’

In OOH News By Amrit Mishra - February 06, 2024

Rohit Chopra, COO, Times Innovative Media; Nabendu Bhattacharyya, Founder, ideacafe.agency; Jayesh Yagnik, CEO, MOMS Outdoor; and Atul Shrivastava, Group CEO, Laqshya Media Group share their perspectives on steps required for accelerating OOH growth in southern markets.

Laqshya Media Group hits a high note with ‘Sonu Nigam Live in Concert’ planned in multiple cities

In OOH News By M4G Bureau - January 30, 2024

Shows coming up in Surat, Gurugram

Atul Shrivastava, CEO, Laqshya Media Group to speak at 2nd South India Talks OOH conference in Chennai on Feb 2

In OOH News By M4G Bureau - January 25, 2024

Atul will be participating in a panel discussion on ‘What will it take to double OOH business in southern markets’

Ocean Outdoor announces expansion into Germany led by new CEO Christopher Samsinger

In OOH News By M4G Bureau - January 23, 2024

Samsinger was most recently Senior Vice President Sales at Ströer Media AG

‘DOOH is giving clients greater options’

In OOH News By Rajiv Raghunath - January 08, 2024

Atul Shrivastava, Group CEO, Laqshya Media Group expects double-digital growth in the current year

TheSmallBigIdea ushers in ‘Merry Christmas’ bomhomie

In Campaigns By M4G Bureau - December 29, 2023

The marketing team employed unconventional tactics with volunteers holding placards next to ‘Merry Christmas’ branding

Posterscope India makes waves with ‘Aquaman and the Lost Kingdom’ innovation in the sea

In Digital OOH By M4G Bureau - December 29, 2023

“We went beyond conventional DOOH methods and introduced a colossal sculpture in the heart of the Arabian Sea, creating a buzz that rippled through the city,” says Posterscope India MD Imtiyaz Vilatra

Christian Dior offers visual feast to travellers at Hong Kong International Airport

In Campaigns By M4G Bureau - December 29, 2023

Christian Dior Parfums recently captivated the attention of travellers at Hong Kong International Airport with the stunning debut of ‘The Atelier of Dreams’ as part of its Christmas season celebrations.