HP Inc. leverages retail stores with programmatic DOOH campaign

In Digital OOH By M4G Bureau - September 13, 2019

The brand demonstrates wireless printing feature through the video messaging in Indonesia

The Body Shop onboards Shraddha Kapoor as new brand face

In OOH News By M4G Bureau - September 10, 2019

The brand has launched 1st ever TV commercial; plans to further enhance the new brand face by adding other media promotions including outdoor branding

Karan Shroff joins Unacademy as VP Marketing

In OOH News By M4G Bureau - September 06, 2019

He will be responsible for driving 360-degree marketing plan to establish the brand’s identity in the online education category

Dentsu India brings Siddharth S & Rigved Sarkar on board

In OOH News By M4G Bureau - August 30, 2019

Both creative masters Siddharth & Rigved will further strengthen Dentsu India’s creative vision with their creative skills

Tata CLiQ Electronics launches awareness campaign

In Campaigns By M4G Bureau - August 27, 2019

Partnering with Kinetic Worldwide, the brand executed a campaign to present the best of CLiQ and PIQ services offered through their app

DAN launches DAN Vision for Creative

In OOH News By M4G Bureau - August 21, 2019

It is A sophisticated technology, endeavours to accurately present a visual heat map of effective elements of a creative and forecast the likelihood of its performance based on algorithms

Ocean Outdoor to beam Rugby World Cup action in pact with ITV Sport

In Digital OOH By M4G Bureau - August 20, 2019

Ocean screens will broadcast 60 second clips throughout the 2019 World Cup, starting on September 20

Signpost India pledges to donate to PM National Relief fund

In OOH News By M4G Bureau - August 16, 2019

A sum of five Lac rupees will be donated for flood relief, road safety collected through photography contest and employees’ contribution

Talk show highlights railway branding opportunities

In OOH News By M4G Bureau - August 13, 2019

With participation by railway officials and outside concessionaires, the talk show focused on the scope for branding, the challenges and the untapped potential of Indian Railway in transit advertising

Anuj Aggarwal, Member (HR), AAI given additional charge as Chairman

In OOH News By Rajiv Raghunath - August 02, 2019

The additional charge has been given for a period of 3 months