Goa OOH set for new regulatory policies

In OOH News By Pray Jani - June 28, 2019

Media owners in the state meanwhile find little merit in the government’s announcement of uniform OOH policy

Bigg Boss Tamil season 3 goes big on OOH

In Campaigns By Ria Banerjee - June 21, 2019

Star Vijay channel has utilized a big bunch of OOH media formats to build buzz for the show in a month-long campaign

Display panel market to reach USD 167.7 billion by 2024

In Research By M4G Bureau - June 20, 2019

Growing adoption of OLED displays, rising government support and increasing investments toward new OLED and LCD panel manufacturing facilities are reportedly the major growth drivers for the display market

Redmi Note 7 Pro launched with a big bang

In Gallery By Bhawana Anand - June 19, 2019

Xiaomi India goes live with its popular ‘Note Kiya Jaye’ campaign on OOH

Note Kiya Jaye Redmi Note 7 Pro is on OOH

In Campaigns By Bhawana Anand - June 19, 2019

Xiaomi India goes live with its popular ‘Note Kiya Jaye’ campaign on OOH

Colours’ Dance Deewane goes all aglow & groovy

In Campaigns By M4G Bureau - June 15, 2019

Two OOH innovations, both with unique creatives, are meant to entice audience to get hooked to the second season of the dance reality show

Toyota’s new Glanza Go Hatchin’ campaign to go on OOH soon

In OOH News By M4G Bureau - June 14, 2019

As a part of multimedia plan, the brand plans to promote new stylish premium hatchback with 360-degree campaign

Honda’s new Activa 125 BSVI to go full gear on OOH

In OOH News By Bhawana Anand - June 13, 2019

Promotions for the new launch will begin around the sales push slated for the end of Q2 this year

Podhigai Ads rolls out new initiatives to benefit media owners & clients

In OOH News By Ria Banerjee - June 12, 2019

The Chennai-based OOH firm has launched online payment options and Lease Your Media option on their website, which brings both parties involved on a common ground

ZEE5 goes regional on OOH

In Campaigns By M4G Bureau - June 07, 2019

ZEE5, with Brandscope India, has launched a campaign to bridge the gap between regional audiences and OTT content consumption