GoHoardings pans out services in Australia

In OOH News By M4G Bureau - September 10, 2020

A 4 year old start-up concentrates on Tier I & II markets working towards offering an online solution for media owners and brands by bridging the gap between demand & supply

Godrej Appliances launches value-based marketing campaign to target Kerala residential societies

In OOH News By Bhawana Anand - September 02, 2020

In partnership with AIW Media, the brand used hand-sanitising kiosks as branding tool to announce the festive offers on the occasion of Onam

Muthoot Finance plans wide-spread OOH campaign to promote ‘Muthoot Ayush Gold Loan’ scheme

In Campaigns By M4G Bureau - August 27, 2020

The brand has partnered with Platinum Outdoor for impactful reach in southern towns/cities

Delhi market gets ‘alive’ with new campaigns displays

In Campaigns By M4G Bureau - August 24, 2020

After more than four months, a variety of brand categories have showed up in Delhi market to re-engage customers

It is a good time to invest in new OOH media, says poll conducted by Media4Growth

In OOH News By Bhawana Anand - August 21, 2020

67% of OOH concessionaires believe in investing in the new tenders rolled out by different state corporations

Hindware installs contactless handwashing system to promote good health and hygiene

In Campaigns By M4G Bureau - August 21, 2020

The units are being installed at eight sites in the National Capital Region in partnership with Xperia Group

Muthoot Finance focuses on OOH media for ‘Gold Loan is Good’ campaign

In Campaigns By M4G Bureau - August 20, 2020

In partnership with Brandscope, the campaign featuring brand ambassador Amitabh Bachchan has been carried out in 50 cities and an over 200 sites

Runway restart maintains faith of brands in airport advertising

In OOH News By M4G Bureau - August 13, 2020

Brands gear up to capitalise tactically on airport touchpoints as passengers’ dwell time at the airport has gone up following the social distancing protocols

Rajasthan govt responsive to industry needs: Planet Outdoor

In OOH News By Bhawana Anand - August 10, 2020

Ashish Sharma, COO, Planet Outdoor shares the efforts invested by them in bringing state govt’s attention towards the grim market situation

LG Electronics asks the Young Generation, 'What Makes Your Life So Good?'

In OOH News By M4G Bureau - August 10, 2020

The electronic major brand, now, plans to target new-age audience with special campaigns to be tailored for them