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1388 News Found
butterscotchmango in strategic alliance with mar-tech platform
In OOH News By M4G Bureau - October 07, 2020
The partnership brings together deep skills in business and technology strategy, product ideation, technology development and deployment to help support clients through successful transformations
Acko launches new campaign to save consumer’s time and money
In Campaigns By Pray Jani - October 06, 2020
Handled by Kinetic India, the insurance brand innovates to take the lead in the category
Dentsu International promotes Gautam Mehra to Chief Data & Product Officer - APAC
In OOH News By M4G Bureau - October 05, 2020
Gautam started his career 20 years ago with his entrepreneurial venture and took the role of Chief Data Officer for South Asia and has driven the groups data narrative in the sub-region in 2016
Havas Media Group India gets into strategic partnership with Tribes to transform Out-of-Home advertising
In OOH News By M4G Bureau - October 01, 2020
This alliance is designed to ensure Havas optimises the full potential of OOH advertising as part of a cross-platform strategy, to drive more meaningful media experiences in line with Havas Group’s ‘Meaningful Brands’ philosophy
Ministry of Home Affairs permits cinema halls to restart operations
In OOH News By M4G Bureau - October 01, 2020
Although the central government has allowed, the Maharashtra government has prohibited cinema halls under the extended lockdown until October 31
OPPO host a variety of on-ground activations at Roland-Garros 2020
In Campaigns By M4G Bureau - September 30, 2020
To expand brand awareness globally, OPPO engages with younger audience throughout Europe and global tennis fans
Punjab media owners get surrender option under relief scheme
In OOH News By Bhawana Anand - September 23, 2020
The state government has announced rebate for advertisement contracts considering several representations made by the media owners
WOO’s #OurSecondChance hits 40,000 digital screens globally
In OOH News By Rajiv Raghunath - September 22, 2020
Media worth about US$40m used for the campaign
The Tribes Group launches ‘Mandate’, a political consulting and election communication company
In OOH News By M4G Bureau - September 22, 2020
Launched in partnership with political strategist, Dr. Mehul Choksi, the company plans in create an organised structure to develop a 360 degree networking platform for election campaigns
Business travellers lead airport passenger traffic recovery
In Research By Rajiv Raghunath - September 11, 2020
A Moving Audiences Data (MAD) analysis conducted in conjunction with Media4Growth highlights the audience reach patterns at Indira Gandhi International Airport, Delhi; Chhatrapati Shivaji International Airport, Mumbai; Kempegowda International Airport, Bengaluru; and Sardar Vallabhbhai International Airport, Ahmedabad in the months of July and August 2020