Results For "Go"
1388 News Found
Programmatic DV360-enabled campaign debuts in the Philippines
In Digital OOH By Rajiv Raghunath - September 09, 2021
Moving Walls integrated the campaign through Google DV360 supported by PMX Precision PH, and automated the planning and buying of OOH on four iconic screens in Metro Manila.
BMRCL invites bids for consultancy services to boost ad revenues at 5 Metro stations
In OOH News By M4G Bureau - September 03, 2021
Focus on Baiyappanahalli, Indiranagar, MG Road, Kempegowda (Majestic) and Yelachenahalli Metro stations.
US OOH revenue up 38% in Q2 2021 vs Q2 of 2020; DOOH sees 80% growth
In OOH News By M4G Bureau - August 27, 2021
Top 10 advertisers in the second quarter: Geico, McDonald's, Apple, Allstate, Anheuser-Busch, Coca-Cola, HBO, Universal Pictures, Google, and the New York City Department of Health & Mental Hygiene.
Wrap2Earn revs up the growth engine with technology accelerator
In OOH News By Rajiv Raghunath - August 19, 2021
Elmer Dsilva, Founder & CEO of Wrap2Earn talks about the company’s business approach in the cab branding space.
Singapore’s Stellar Ace moves into HDB heartlands
In OOH News By Rajiv Raghunath - August 11, 2021
Our momentum in media asset acquisition and innovative engagements with digital capabilities reaffirms us as the largest OOH omnichannel media company in Singapore: Jeslyn Tan, Managing Director of Stellar Ace.
Going for GOohLD!
In Viewpoints By - August 04, 2021
If ‘Going for Gold’ is idiomatic of pursuing or attempting to achieve the very best possible outcome or reward from some activity, task, or endeavour, then every brand advertising campaign is in a way an attempt to go for the gold, writes Fabian Cowan, India Head, Posterscope.
Dentsu International leader Ashish Bhasin to headline first WOO Asia Forum
In OOH News By M4G Bureau - August 03, 2021
The Asia Forum will be held on a virtual platform on October 28
Right medium for right message: Is OOH evolving towards social connect?
In OOH News By N Jayalakshmi - July 27, 2021
At a time when brands are going all out to win back consumer trust and reinstate their standing in a more socially responsible context, OOH could well be the most appropriate medium to spread a community inclusive brand narrative. This also means redefining the medium in terms of its creativity and scope for engagement.
Swiftmile engages Broadsign to power global programmatic micromobility ad network
In Digital OOH By Rajiv Raghunath - July 16, 2021
Media buyers looking to reach audiences on-the-go can access Swiftmile’s signage inventory via more than 30 omni-channel and OOH specialty DSPs integrated with Broadsign’s programmatic SSP for OOH - Broadsign Reach.
Ocean Digital Creative Competition 2021 opens with £500,000 prize fund
In OOH News By M4G Bureau - July 14, 2021
This year there are two categories - one for brands and a second for charities.