Results For "Go"
1388 News Found
FCB Interface, Lodestar UM India win Gold at Festival of Media Asia 2017 awards
In OOH News By M4G Bureau - March 27, 2017
The massive educational programme run by Door Step School saw a 38% increase in enrolment following the onground activity. FCB Interface, Lodestar UM India won a Gold & Silver for the for Streets of Success activation.
Zee Kannada's'Sa Re Ga Ma Pa' calls the tune in the outdoor
In Campaigns By Satarupa Chakraborty - March 22, 2017
The 13th season of the channel's popular music show goes to 30+ towns of Karnataka through an OOH campaign executed by Ecosys OOH
Global outdoor ad market to grow at 4.5% CAGR over 5 years
In Digital OOH By M4G Bureau - March 15, 2017
Technologies such as AR, NFC, and beacon advertising can help brands to provide highly relevant and personalised content to customers, resulting in cost savings to the extent of 7% of the total category spend.
Times OOH bags Gold at UK's Digital Signage Awards 2017
In OOH News By Satarupa Chakraborty - March 09, 2017
Times OOH has won the award in the"Transport & Travel†segment for its DOOH advertising project at Terminal 2 (phase-2) of Chatrapati Shivaji International Airport in Mumbai
OOH industry, govt collaboration works best for community: OMA
In Digital OOH By M4G Bureau - March 07, 2017
Outdoor Media Association CEO Charmaine Moldrich has been quoted in a ProPrint report as saying"The OOH industry plays an important role in creating vibrant citiesâ€
High-decibel sports events create compelling in-stadia branding opportunities
In OOH News By Rajiv Raghunath - March 06, 2017
As a case in point, Bengaluru's Chinnaswamy Stadium that has hosted the 2nd India-Australia Test Match was enveloped with in-stadia branding of PayTM, Kent RO, Hero Group, BSNL, Bharti Cement, Wild Stone, Britannia Good Day, IDBI Federal and Servo. Dalmia Cement branded the two giant electronic scoreboards above the sight-screens.
Ansible launches MDEX; Amazon, Tata Motors, Hyundai most mobile ready Indian brands
In OOH News By M4G Bureau - March 01, 2017
The MDEX determines each brand's mobile performance against five dimensions: Discoverability, Mobile Optimization, Navigation and Content, Utility and Usability, and Driving Desired Actions
Harpic goes outdoor to propel the hygiene drive
In Campaigns By Satarupa Chakraborty - February 27, 2017
The media plan and creatives for this campaign were planned by Laqshya Group, highlighting the differentiators of Harpic Red and Blue offerings. A mix of billboards, bus shelters, pole kiosks and unipoles were used in tandem with the Area Prioritizer software to build the most impactful visibility for the campaign.
KMC awards rights for new LED boards to Selvel Advertising, Enkon, P.K. Advertising
In OOH News By Nabamita Chatterjee - February 13, 2017
Selvel has won the rights for 11 LED boards while Enkon received 5 and P.K. Advertising got rights for 3 LED boards installation in the city of Kolkata
Forrest Media selects Daktronics video displays for Scotland installation
In Digital OOH By M4G Bureau - February 10, 2017
First 8-millimeter outdoor displays in Europe installed in Glasgow