Hershey travels from West to South for product promotions

In Campaigns By M4G Bureau - February 13, 2020

Executed by Glo- Out of Home Division of Lodestar Universal McCann, the campaigns are visible in Mumbai, Chennai, Hyderabad & Bangalore

GroupM estimates growth of 10.7% for Indian Ad market in 2020

In Research By M4G Bureau - February 06, 2020

Even with an overall slowdown in the global economy Indian media spends are expected to be between low to moderate in H1, with robust growth anticipated in H2 2020

DAN Data Sciences announces Global launch of 'Dentsu Marketing Cloud'

In OOH News By M4G Bureau - February 03, 2020

Laucnhed at an exclusive DAN client event at Facebook's Thailand HQ, the DMC helps in establishing greater control of client data in one place

“DOOH has always been a part of the plan” says Atul Shrivastava

In OOH News By Bhawana Anand - January 08, 2020

The media conglomerate plans to invest in DOOH media in Chennai commanding 35 per cent share in the overall market

Tender out for advertising rights on Jaipur Station

In OOH News By M4G Bureau - December 30, 2019

The advertising rights will be given for a period of 5 years across multiple formats on Jaipur station

Vritti iMedia wins six awards at SEAC Customer Engagement Awards

In OOH News By M4G Bureau - December 26, 2019

A total of 264 entries were received from across the globe from countries such as Singapore, Malaysia, Vietnam, Sri Lanka and Indonesia

Top Trends for Outdoor Advertising in 2020 by Moving Walls

In OOH News By M4G Bureau - December 24, 2019

Singapore-headquartered global advertising technology company lists down top trends that will redefine OOH advertising in the upcoming year

Seedooh creates new roles to drive global biz expansion

In Digital OOH By Rajiv Raghunath - December 12, 2019

Seedooh’s Director of Confidence Kenta Shimizu has been appointed SVP North America, while Joe Copley becomes MD Europe and APACSeedooh’s Director of Confidence Kenta Shimizu has been appointed SVP North America, while Joe Copley becomes MD Europe and APAC

OMI bags Global Marketing Excellence Award for Tanishq’s Best Outdoor Campaign

In OOH News By Ria Banerjee - December 12, 2019

Organised by the World Brand Congress, the recent Global Marketing Excellence Award has awarded the agency for the Best Outdoor Campaign on Location based Marketing

Relief for Meena Advertisers in regard to payments for glowsign rights at Churchgate stn

In OOH News By Pray Jani - December 11, 2019

Mumbai HC gave its order in favour of the OOH firm