Results For "Experiential"
88 News Found
PVR Cinemas collaborates with XPERIA Group to introduce industry-first experiential in-cinema advertising in India
In OOH News By M4G Bureau - May 06, 2022
The innovation aims to create immersive experiences for the consumer for advertising content across different touchpoints in the cinema.
Signpost India wins exclusive experiential & ad rights on Mumbai Metro Rail Lines 7, 2A
In OOH News By M4G Bureau - April 29, 2022
The OOH firm has won the rights for period of 15 years from Maha Mumbai Metro Operation Corporation Ltd
Signpost India takes up advertising, experiential marketing at Chennai International Airport
In OOH News By M4G Bureau - April 01, 2022
Dipankar Chatterjee, Founder & Director, Signpost India says, "We are honoured to work with AAI Chennai. It is one of India’s major international airport hubs and a highly valued market.”
New experiential platform sets sailing
In OOH News By M4G Bureau - March 03, 2022
Zen Digital Media sets afloat its unique mobile Broadcoasters and engagement platform ‘Beach and You’ along the coast of Juhu Beach in Mumbai.
adidas unveils running track at DBX’s busiest arrival area
In OOH News By M4G Bureau - November 26, 2021
The unique experiential concept falls in line with the brand’s efforts to contribute to the city’s efforts to promote health and fitness
Experiential marketing: The right choice to sell fintech in rural markets
In Viewpoints By M4G Bureau - September 15, 2021
Rural customers cannot be converted merely with advertising. So for complex products like digital payment infrastructure, a clear awareness on a mass basis can be generated only with experiential marketing, says Rajesh Radhakrishnan, Chief Marketing Officer, Vritti Solutions.
Dentsu India 2.0 bolsters digital,experiential & PR offerings under Isobar India
In OOH News By M4G Bureau - September 14, 2021
Heeru Dingra, previously Chief Executive Officer (CEO), WATConsult, will lead the group as its CEO, reporting into Amit Wadhwa, CEO, dentsu Creative India.
Experiential marketing agency 3CS establishes home base in San Diego
In OOH News By Rajiv Raghunath - February 19, 2021
3CS has an impressive client roster including Netflix, Lincoln and Google
‘Experiential marketing industry has lost fortune in the last six months’
In Viewpoints By Bhawana Anand - October 22, 2020
Divanshi Gupta, Director, The Marcom Avenue, shares the state of BTL/experiential marketing industry, badly hit by the impact of Covid19 pandemic
No swirling to the rhythm of Garba for brands this year
In OOH News By Pray Jani - October 09, 2020
Even after receiving some relaxation from the government, Gujarat’s regional media owners are in no mood to participate in branding or promotional activities during this year’s Navratri festival