Mother Dairy’s salute to mothers of India

In Campaigns By Bhawana Anand - May 20, 2019

OOH sites at key locations with high traction across Mumbai and Delhi-NCR were selected for the brand’s Mother’s Day campaign

BMC initiates steps to bring down rooftop hoardings in Mumbai

In OOH News By M4G Bureau - May 20, 2019

City aesthetics, physical risk in the event of collapse of such media units cited as key reasons for the action

How MTV urged Gen Y to vote

In Campaigns By Bhawana Anand - May 20, 2019

Innovative bus shelters, washroom branding and free taxi rides were some of the initiatives rolled out by the youth TV channel brand to target youth

NoBroker.com launches new multicity campaign

In OOH News By M4G Bureau - May 10, 2019

Launched in Bangalore, Pune, Mumbai, and Chennai, the latest cross-media ad campaign highlights how the real estate platform can help homeowners save on time, effort, and money

Western Union turns Dubai Yellow & Black

In Gallery By - May 08, 2019

The money transfer brand taps Burj Khalifa to launch their new mobile app & website

Western Union goes all out on Burj Khalifa to announce new service

In Campaigns By Bhawana Anand - May 08, 2019

The announcement is regarding the launch of Western Union’s new money transfer application and its relaunched website

EyeTalk Media Ventures ropes in Rahul Biswas as Group CMO

In OOH News By Bhawana Anand - May 08, 2019

This will be his first stint in a media owning company for Rahul Biswas, who has previously worked with Bates, Streettalk, Jio and Kinetic

82.5 Communications wins CERA communication duties

In OOH News By M4G Bureau - May 08, 2019

We liked the agency's approach to the category which was almost radical as they highlighted some basic shifts from category communication: Atul Sanghvi, Executive Director, Cera

FEPE Award 2019 celebrates OOH industry achievements

In OOH News By Bhawana Anand - May 06, 2019

Tim Bleakley from Ocean Outdoor was felicitated with the Leadership award for serving the industry, while the Lifetime Achievement Award was given to Rondy Otto of Pattison

Programmatic will bring in new money to OOH: Jean- Christophe Conti

In OOH News By Bhawana Anand - May 06, 2019

Jean- Christophe Conti, CEO of VIOOH drove home the significance of programmatic OOH and the future of DOOH at the 60th FEPE International Congress