Results For "EY"
1027 News Found
Retail media, omnichannel marketing high up on DPAA Global Video Everywhere Summit agenda
In Digital OOH By Rajiv Raghunath - September 29, 2022
Reaching consumers on the path to purchase has always been important: DPAA
EV charging network operator ChargeEuropa partners Less Mess Storage to provide EV charging across Poland, Czech Republic
In OOH News By Rajiv Raghunath - September 29, 2022
Both companies are known for their eco-friendly business orientation and follow the directions to limit their carbon footprint.
OOH it’s Gabbar Singh vs the Bigg Boss!
In Campaigns By M4G Bureau - September 28, 2022
COLORS Network is strategically using Delhi Metro’s Pink Line to promote the new season of Bigg Boss, while evoking the ever green Bollywood villain ‘Gabbar Singh’ to grab more eye balls.
Screaming fest at McDonald's Singapore !
In Campaigns By M4G Bureau - September 28, 2022
The brand has rolled out an interactive digital board at Funan Mall in Singapore, wherein dinners are asked to shout as loudly as they can to win a free chocolate ice cream cone from McDonald's.
Makings of a DOOHvolution
In Gallery By - September 22, 2022
Mark Bracey, Co-Founder & Chief Commercial Officer of DoohClick, Sweden underlined the growth opportunities that come with DOOH, at OAC 2022
96% of marketers in the US achieved RoI Goals with OOH campaigns: OneScreen.ai study
In Research By M4G Bureau - September 15, 2022
78% of survey respondents using OOH plan to increase their OOH budget over the next 12 months while 96% of marketers are seeing an average monthly revenue increase of 50%
Dettol launches Hygiene Olympiad under its Dettol Banega Swasth India initiative
In OOH News By M4G Bureau - September 07, 2022
24 million children to be reached through Dettol Hygiene Olympiad in 2022
Bridging the skills gap in Indian OOH as a part of outdoor media news & advertising
In OOH News By N Jayalakshmi - September 05, 2022
As OOH gets ready to embrace new dynamics, enabled by digital technologies and emerging advertiser needs, is the industry empowered with the right skills to match the evolving market demands? What are the key skills that can take the medium to new heights? How can these skills be groomed? How can it effectively become integral part of Outdoor media news and advertising? Can media exist without Advertising?
‘DOOH in Outdoor Advertising is on the ascendancy’
In Viewpoints By Rajiv Raghunath - September 05, 2022
Tim Bleakley, CEO, Ocean Outdoor talks about DOOH prospects in the context of the attention economy and it's impact in outdoor advertising. Edited excerpts of the interview with Rajiv Raghunath.
Electrolyte mix brand Liquid I.V. goes green with Swiftmile’s ad network
In Digital OOH By Rajiv Raghunath - September 01, 2022
“We’ve been believers in the Swiftmile Digital OOH Ad Network from day one,” says Glyn Williams, CEO of Skies Above Media.