Brands line up to grab their pie during Ganesh Utsav

In OOH News By Pray Jani - September 04, 2019

With footfalls of over 3-5 crore across Mumbai alone, brands find Ganesh Utsav a great opportunity to capture the attention of their TG, even during times of market slump

‘Urbanization is a huge benefit for the OOH industry’

In Gallery By - September 03, 2019

Manosh De, Global Lead – National and Regional Development Strategies, BIAF, talked about the close synergy that exists between the OOH industry and the the urban landscape at OAC 2019

‘10K-cr valuation for OOH industry is close reality’: Alok Jalan

In Gallery By - September 03, 2019

Alok Jalan along with Sai Nagesh gives hope to the OOH industry with their study of the development trajectory

Ambient brings Artificial Intelligence to Cinema Buying

In OOH News By M4G Bureau - August 30, 2019

Ambit Analyser tool has been revamped & upgraded with the data for over 10,000 screens across metros, mini metros and tier 2 cities

‘The DOOH boom is here. Sink or swim’: Remi Roques

In Gallery By - August 28, 2019

Remi drives and implements the strategy for Ayuda Media Systems, by developing new opportunities, onboarding clients on the Ayuda software and attracting and retaining top talent

MG Hector makes maiden appearance at BIAL

In Campaigns By M4G Bureau - August 28, 2019

As a part of the complete OOH plan, India’s 1st ever Internet car is stationed at the airport targeting high-disposable audience

Hyperspace India appoints Sandeep Sawant as Associate VP

In OOH News By M4G Bureau - August 26, 2019

With close to 2 decades of experience, Sandeep will contribute in expanding agency’s offerings, improvise on the existing services and develop Smart City solutions

Indore MC invites tender for Unipole & Lollypops on BOT basis

In OOH News By M4G Bureau - August 23, 2019

The project structures, covering major locations of the city has been evolved in order to maintain the city infrastructure facilities

DOOH, tech solutions will prop up OOH growth: KPMG

In Research By Bhawana Anand - August 22, 2019

Transit media accounts for 44% of OOH revenues

Asheesh Malhotra to head Dentsu India Mumbai office

In OOH News By M4G Bureau - August 21, 2019

With over 20 years of experience across leading agencies, he has been instrumental in building brands like Unilever, Mondelez , ICICI Prudential Life Insurance, and etc