Taneja Technocom makes Gautam Gambhir’s Community Feast Greener

In OOH Solutions By Bhawana Anand - October 15, 2019

The eco-friendly material solution provider leverages the opportunity to create awareness about green printable material

Evergreen Media secures media rights for Sabarmati station

In OOH News By Pray Jani - October 15, 2019

The high footfall railway station in Ahmedabad expected to be the next big thing, houses some big sites installed for advertising

OOH is used to create excitement about the brand: Amlan Mukherjee

In Viewpoints By Ria Banerjee - October 14, 2019

Amlan Mukherjee, General Manager, East Branch- Hindustan Unilever, shares that the brand promotions are all about selling concepts related to occasions.

Green fabric demand rising in Kerala

In OOH News By Bhawana Anand - October 09, 2019

Manufacturers and suppliers believe the regulators and enforcers need to clearly specify the nature of fabrics that can be used for advertising display

Madison Media wins Media AOR for Campus Shoes

In OOH News By M4G Bureau - October 04, 2019

The agency will draw strategies for the brand to achieve ambitious plans to further strengthen its presence in the country

Gift giving culture re-ignited by Tata Cliq

In Campaigns By Pray Jani - October 04, 2019

Vibrant, eye-catching creatives reverberate the message of gifting loved ones through Tata Cliq

English Oven leverages frequency building format to capture Delhi market

In Campaigns By Bhawana Anand - October 03, 2019

The OOH campaign is further amplified with radio advertising which brand finds an effective synergy

Broadway musical at Video Everywhere Summit in NYC on Oct 15

In OOH News By M4G Bureau - October 01, 2019

Cast members of Broadway hit musical ‘Ain’t Too Proud - The Life and Times of The Temptations’ to perform at the event at Sheraton New York Times Square

Avery Dennison enhances customer experience at annual event

In OOH Solutions By M4G Bureau - October 01, 2019

Held in Jaipur, Aarohan 2019 showcased the extensive product portfolio through a product experience zone set up

Policy stalemate nixes Bengaluru OOH revival in festive season

In OOH News By Bhawana Anand - September 30, 2019

Large format media operators waiting endlessly for the Bengaluru Mahanagara Palike Advertisement Rules 2019 to come into effect