Results For "EV"
1826 News Found
Calcutta HC ruling impacts OOH business of eastern India during Durga Puja
In OOH News By Pray Jani - October 21, 2020
According to media owners, usually, during Durga Puja festival, media occupancy rate is 90% but this time they are finding it difficult to keep even 20% of the media occupied; Sales have fallen by 70% and due to no pandal branding, accounting loss of approx. INR 1.5 crore business
‘Young, tech-oriented professionals will ride the next OOH growth wave’
In Digital OOH By M4G Bureau - October 20, 2020
S Kumar, MD, Srishti Communications believes that transit media business will be steered by professionals who think digital
India saw positive growth in August & September onwards: Laqshya Media Group report
In Research By M4G Bureau - October 19, 2020
The highest monthly GST collection since the beginning of the lockdown was in September and monthly tax revenue for August crossed the tax revenue of the same month last year
Media4Growth to launch 'OOH Dialogues' on Oct 29, first edition on ‘Making Audience Data Talk For OOH’
In OOH News By M4G Bureau - October 16, 2020
The 1st OOH Dialogues event will have the participation of brand marketers, specialist agency heads and professionals, and media owners from the OOH and DOOH segments
‘Cookies are terrible, inefficient & old technique for audience data’
In OOH News By Bhawana Anand - October 16, 2020
OOH industry must break the silos and start conversations with omnichannel media, assert tech leaders
‘Marry technology and creativity to drive DOOH growth’
In Digital OOH By Bhawana Anand - October 15, 2020
Justin Thomas-Copeland, CEO – DDB speaks about ‘Creativity Spark’s on day 2 of the DPAA Video Everywhere Summit 2020
‘Highlight the true potential of the medium’
In OOH News By Bhawana Anand - October 15, 2020
Chris Jeyes, Sr. Media Specialist – Jaguar Land Rover shared his thoughts on ‘Speed, Agility, and the Power of DOOH’ at the DPAA Video Everywhere Summit 2020
‘Programmatic is contributing to DOOH growth’
In Digital OOH By Bhawana Anand - October 14, 2020
Easy buy in & out, less spillage, better outcomes are a few advantages of pDOOH, say experts at the DPPA Video Everywhere Summit 2020
pDOOH lends spurs to omnichannel plans: Experts at DPAA Summit
In Digital OOH By Bhawana Anand - October 14, 2020
pDOOH can bring the outdoor medium onto a level playing field with other channels
‘DOOH is a contextual, appealing, compelling format’
In Digital OOH By Bhawana Anand - October 14, 2020
Raja Rajamannar, CMO & President, Healthcare – Mastercard talks about ‘Meaningful Engagement with Today’s Consumer’ at the DPAA Video Everywhere Summit 2020