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A cut above the rest
In Campaigns By M4G Bureau - September 21, 2021
Shapoorji Pallonji Real Estate unfurls a never-seen-before innovative OOH display near the Bandra Kurla Complex (BKC) to promote its prestigious ‘BKC28’ multi-storied residential project.
dentsu India elevates Sahil Shah to Managing Partner, WATConsult
In OOH News By M4G Bureau - September 17, 2021
Shah will continue to report into Heeru Dingra - the newly appointed CEO of Isobar India group.
UDD notifies withdrawal of Bruhat Bengaluru Mahanagara Palike Advertisements Rules, 2021 with immediate effect
In OOH News By M4G Bureau - September 16, 2021
The department has not specified the reasons for withdrawing the Ad Rules.
Havas Media Mumbai adds new businesses worth INR 500+ crore in 2020-2021
In OOH News By M4G Bureau - September 14, 2021
The move follows the strategic restructuring of Havas Media Group India’s senior management a few months ago.
Dentsu India 2.0 bolsters digital,experiential & PR offerings under Isobar India
In OOH News By M4G Bureau - September 14, 2021
Heeru Dingra, previously Chief Executive Officer (CEO), WATConsult, will lead the group as its CEO, reporting into Amit Wadhwa, CEO, dentsu Creative India.
Global OOH to grow at 6.5% in 2021 to $55.03bn, powered by surging DOOH: PQ Media research
In OOH News By Rajiv Raghunath - September 09, 2021
Global OOH ad revenues are expected to grow 9.0% in 2021 and consumer time spent with OOH media is projected to rise 1.6% this year, fuelled by a 6.3% surge in average weekly consumer exposure to DOOH media.
Haresh Nayak quits dentsu
In OOH News By M4G Bureau - September 08, 2021
Nayak was elevated as the President in April 2020. He was also holding the additional post of Managing Director of Postercope India.
BMRCL invites bids for consultancy services to boost ad revenues at 5 Metro stations
In OOH News By M4G Bureau - September 03, 2021
Focus on Baiyappanahalli, Indiranagar, MG Road, Kempegowda (Majestic) and Yelachenahalli Metro stations.
‘Kerala OOH waiting expectantly for business to return to normality’
In OOH News By Rajiv Raghunath - September 02, 2021
K Vijaykumar, MD of Aiswaria OOH cites that volume of traffic and people movements in cities and towns are approaching pre-pandemic levels.
US OOH revenue up 38% in Q2 2021 vs Q2 of 2020; DOOH sees 80% growth
In OOH News By M4G Bureau - August 27, 2021
Top 10 advertisers in the second quarter: Geico, McDonald's, Apple, Allstate, Anheuser-Busch, Coca-Cola, HBO, Universal Pictures, Google, and the New York City Department of Health & Mental Hygiene.