Results For "EV"
1822 News Found
TOMI World partners Universidad Europea for ‘Smartly Included!’ contest
In Digital OOH By M4G Bureau - March 11, 2022
The competition, developed by Universidad Europea, aims to promote greater accessibility and inclusion in society.
‘Programmatic has really stepped up in OOH’
In Viewpoints By Rajiv Raghunath - March 08, 2022
Barry Frey, President & CEO, DPAA, a leading global trade marketing association connecting OOH media with the advertising community while moving OOH to digital, shares his insights on the factors that are catalysing OOH growth in a rapidly evolving media environment.
Outdoor Advertising Convention (OAC) 2022 & OOH Expo to held at Westin Mumbai Powai Lake on July 29-30; OAA 2022 Contest to open soon
In OOH News By M4G Bureau - March 07, 2022
The 16th Outdoor Advertising Convention (OAC) will direct laser focus on business opportunities that stem from growing public and private investments in transit infrastructure, thrust on improvement of public amenities in the urban conglomerates, a likely impetus for smart city development projects, rise of a new generation of ad-tech companies with ambitions of powering OOH/DOOH assets and networks, and recognition of the need to enhance the creative quotient of OOH advertising.
Lemma appoints InMobi’s Swapnil Sambhus as Country Head, Indonesia
In Digital OOH By M4G Bureau - March 03, 2022
Swapnil will drive business development efforts to accelerate revenue growth & management, foster new supply partnerships & lead Lemma’s sales & business strategies in Indonesia.
OOH delivers Adidas’ big shout-out to women athletes
In Campaigns By N Jayalakshmi - March 01, 2022
Adidas, which recently rolled out the new phase of its ‘Impossible Is Nothing’ campaign to express commitment to Indian women athletes, once again leverages the power of OOH to strike the right chord in a larger than life manner.
Celebrated mountaineer & motivational speaker Satyarup Siddhanta to address in-person ‘India Talks OOH’ Conference in Mumbai on March 8
In OOH News By M4G Bureau - February 28, 2022
Satyarup Siddhanta, who holds the Guinness World Record for being the youngest in the world to climb the highest mountains and volcanoes of all the seven continents, will speak on the theme of ‘Scaling new peaks of excellence – meeting challenges head on.
Clear Channel Europe and Broadsign scale partnership in the UK to bolster Clear Channel LaunchPAD programmatic offering
In Digital OOH By Rajiv Raghunath - February 25, 2022
Extended collaboration unlocks programmatic media buyer access to 3,000+ premium DOOH screens across the UK via Clear Channel LaunchPAD, broadening available European pDOOH inventory
Ocean Outdoor goes for Gold with ParalympicsGB
In Digital OOH By M4G Bureau - February 25, 2022
The Tier 1 partnership opens with Impossible to Ignore, a high-profile campaign to build anticipation in the days leading up to the Beijing 2022 Paralympic Winter Games featuring some of the 25 ParalympicsGB athletes who will be competing.
Signpost India appoints Ravi Ambrose as SVP, Strategy & New Business Development, Street Talk
In OOH News By M4G Bureau - February 24, 2022
Ravi Ambrose has 25+ years of experience in brand management, business development, and OOH planning and strategy
‘Now is the best time to include OOH as part of the media mix’
In OOH News By - February 21, 2022
With signs of enhanced consumer confidence, higher marketing spends and improved mobility, it is indeed a good time to leverage OOH as an advertising medium for enhanced brand presence across markets, writes Divya Jyoti, Business Head – North, The Brand Sigma.