Pallavi Nayak, Head of Marketing, ONMO on OAA 2022 Jury panel

In OOH News By M4G Bureau - July 09, 2022

Pallavi Nayak is an accomplished brand strategist and marketing specialist with over a decade’s experience spanning Gaming and Entertainment, E-commerce (Food Tech), FMCG (Alco-Bev), and Telecom industries.

Market Research Society of India elects Manish Makhijani, Global Insights Director, Hindustan Unilever as President

In OOH News By M4G Bureau - July 08, 2022

MRSI’s Managing Committee is represented by companies across Research Agencies, Research Users and Service Providers in the market research industry

Sonam Pradhan, Head - Integrated Media & Advertising, Mahindra Rise, part of OAA 2022 Jury

In OOH News By M4G Bureau - July 07, 2022

Sonam comes with over 16 years of experience in media and advertising, and some of her major achievements in the past three years include the launch of Scorpio N, Bolero NEO, the All New-THAR, Mahindra XUV700 and Mahindra Electric Vision.

Ritu Mittal, Head of Marketing & Digital at Bayer Consumer Health Division, joins OAA 2022 Jury

In OOH News By M4G Bureau - July 06, 2022

Ritu is a passionate brand builder and an experienced business leader with over 17 years of experience having worked closely on developing business & brand growth strategies, white space product launches, expansions, and other projects leading multi-functional teams across marketing, sales, finance, product supply, purchases and research.

‘We see a DOOH revolution unfolding in India’

In Gallery By - July 05, 2022

Sanket Rambhia, MD and CEO, Xtreme Media Solutions, a forerunner in the DOOH solutions business, says conditions are right for accelerated DOOH growth in India markets. “We are in the business of creating the wow factor,” says Sanket in an interview with Rajiv Raghunath, while elaborating on the strident progress of Xtreme Media in assuming a market leadership position the Indian DOOH space.

Skechers Outdoor goes the extra mile with Kasol Trail Run

In Campaigns By M4G Bureau - July 04, 2022

The Kasol Trail Run, organised by Moustache Escapes and presented by Skechers Outdoor, saw 40 participants run across the jungle terrains of Parvati Valley, marked with an elevation gain up to 2,500 ft. above sea level.

Saibal Biswas joins MediBuddy as Head of Marketing

In OOH News By M4G Bureau - June 28, 2022

“The HealthTech space is seeing unprecedented digital transformation and relentless innovation as it marches forward. Looking forward to embracing the new challenge and leveraging my past experiences in creating a distinct identity for MediBuddy,” says Saibal Biswas

Toronto-based Atreda launches DSP Adstanding for DOOH

In OOH News By M4G Bureau - June 28, 2022

Brand advertisers will be able to use Adstanding’s self-service platform to access a network of 250,000 digital screens across North America

India TV Marketing Head Nikhil Mathur part of OAA 2022 Jury

In OOH News By M4G Bureau - June 28, 2022

Nikhil Mathur has 15 years of experience in brand marketing and events and has played an instrumental role in establishing several key news media brands.

Basant Rathore, Sr VP - Strategic Planning, Brand & Business Development, Jagran Prakashan joins OAA 2022 Jury

In OOH News By M4G Bureau - June 27, 2022

An experienced media management professional, Basant in his earlier media planning stint worked at agencies such as Ogilvy, Mudra, Mindshare and Madison, where he planned and bought media for leading brands across diverse categories, from chocolates to automobiles.