Results For "EV"
1821 News Found
ABP News leverages OOH reach to drive audience engagement during polls
In Campaigns By VJ Media Bureau - May 19, 2014
Milestone Brandcom rolled out an extensive 8-week OOH campaign Uttar Pradesh, Delhi, Patna and Kolkata, dovetailed with highly innovative on-ground activities
Nestle EveryDay takes vantage position in Guwahati with mall wrap
In OOH News By Nabamita Chatterjee - May 16, 2014
Prodigy Communications and Marketing has executed the building wrap around Pantaloons Mall which will be up for 3 months
Pantaloons takes the OOH route to showcase revamped stores in Kolkata
In OOH News By Nabamita Chatterjee - May 12, 2014
Arun Sign Service executes the campaign, using mainly billboards and unipoles
'Innovation is the name of the game'
In Viewpoints By M4G Bureau - May 12, 2014
OOH medium is escalating at a faster pace in terms of quality, scale and business. However, this growth will hardly make a difference, until and unless the industry issues get resolved, whether it is the issue of clutter, measurement or business margins coming down. Outdoor Asia speaks to industry veteran, Anita Nayyar, CEO, Havas Media Group, India & South Asia, to get an inside view of the industry's current strengths and challenges.
LIC reinforces looming presence in Kolkata with building facia branding
In OOH News By Nabamita Chatterjee - May 09, 2014
The insurance major has branded three prominent buildings in Kolkata -- Jeevan Deep Building on Chowranghee Road, Bombay Mutual Building on Brabourne Road, and LIC Building on 24 C R Avenue
BJP leverages digital technology for nationwide campaigns
In OOH News By VJ Media Bureau - May 08, 2014
The party used Christie digital projectors to display holographic images of Narendra Modi at election rallies scheduled simultaneously at various locations
OAA 2014: Turning A New Leaf
In OOH News By VJ Media Bureau - May 07, 2014
This year, the event turns the spotlight on three key areas: consumer experience, new technologies and environment-friendly practices
Mugil Media Network goes mobile for AIADMK, MDMK in TN
In OOH News By VJ Media Bureau - April 30, 2014
Due to the free movement of these mobile vans everywhere, awareness and quick recall value were generated with high profile exposure for the parties.
OOH calling for IPL 2014
In Campaigns By Bhawana Anand - April 30, 2014
For brand marketers IPL offers some exciting opportunities to connect with the audience by using mediums like OOH . Leading this pack are TV channels leveraging the OOH fever to talk about IPL in newer ways. The 2014 IPL season has in fact come with several changes in terms of OOH treatment, campaign scale and the level of excitement. Outdoor Asia probes the details of how MAX went about it.
'India Ka Bigboss' on voting drive
In Campaigns By Nabamita Chatterjee - April 30, 2014
The 360 degree campaign by Dollar Bigboss aims to inspire every Indian to vote responsibly.