The Quintessential OOH Quiz held at OAC 2016

In OOH News By VJ Media Bureau - June 18, 2016

The quiz was hosted by Nabendu Bhattacharyya, MD, Milestone Brandcom who held the audience in rapt attention with his exciting and engaging questions.

OAAWB moves to a new office in Kolkata

In OOH News By Dipanjan Mukherjee - May 24, 2016

The Outdoor Advertising Association from West Bengal moves to new address in Kolkata.

Khushi Advertising wins'Most Admired Ambient Media Agency of the Year' at ACEF Awards

In OOH News By VJ Media Bureau - May 04, 2016

Khushi Advertising announced that it has won the'Most Admired Ambient Media Agency of the Year' award at the recently concluded Asia-Pacific Customer Engagement Forum & Awards (CEF) 2015-2016 Awards.

Pioneer Outdoor to let out 6 FOBs for advertising in Bengaluru

In OOH News By Satarupa Chakraborty - April 28, 2016

Pioneer Outdoor shared that it plans to let out 6 FOBs in Bengaluru and in talks with various brands to advertise through them.

OOH industry sceptical of BBMP's push for new ad policy

In OOH News By VJ Media Bureau - April 28, 2016

Industry leaders question the civic body's elusive approach, impractical interventions and a general lack of vision to regulate OOH business in the city. While Bengaluru's OOH business landscape is cluttered and largely unregulated, it poses big risks to the industry's future business prospects.

The Body Shop engages with customers at Cyber Hub, Gurgaon

In Campaigns By Satarupa Chakraborty - April 26, 2016

To mark its 40th anniversary and 25th store in NCR region, The Body Shop arranged for a customer engagement programme that showcased the brand's loyalty towards the environment along with special services for its customers.

OAAWB is working towards protecting the rights of media owners : Arup Choudhury

In OOH News By Nabamita Chatterjee - March 21, 2016

Speaking at East Talks OOH conference in Kolkata, Arup Choudhury, Secretary, OAA West Bengal shares how the association is taking key initiatives to transform the outdoor industry scenario.

East Talks OOH conference to be held in Kolkata on March 17, 2016

In OOH News By VJ Media Bureau - February 19, 2016

The Talks OOH Conference is being organised for the first time in the eastern region and will focus upon OOH business opportunities in Bihar & Jharkhand, Orissa, West Bengal and North-East Region.

Dollar ups the visibility quotient for ForceNXT

In Campaigns By Nabamita Chatterjee - February 08, 2016

The brand's outdoor campaign covers maximum area across West Bengal. They have also taken the campaign to Patna, Jaipur and Delhi suburbs, approximately covering 86,000 sq. ft. of outdoor space for the campaign.

Jagran Engage bags semi-naming rights of Vaishali Metro Station

In OOH News By Satarupa Chakraborty - December 08, 2015

This contract includes semi-naming rights of metro station along with complete branding and 500 sq m of advertising space rights.