Results For "EFI"
158 News Found
CureFit urges Bengaluru to ‘Eat Fit’, offers healthy discount
In Campaigns By M4G Bureau - November 21, 2017
The app based company has unveiled a series of innovations in high traffic density areas of the city like the Outer Ring Road to promote the app and also highlight the discount on offer to consumers
‘OOH success in large airports is paving way for OOH growth in smaller airports’
In OOH News By Satarupa Chakraborty - November 17, 2017
RK Singh, Executive Director - Commercial, Airport Authority of India (AAI), in his opening remarks said that AAI is evolving towards simpler policy and friendlier approach to deliver maximum benefits to investing media companies. AAI is also shifting focus towards airports of smaller towns that have enormous unlocked potential
Roop Sign & Graphics installs Efi VUTEk LX3 Pro 10 color LED UV inkjet printer
In OOH Solutions By M4G Bureau - November 10, 2017
Installed by Arrow Digital, the Efi-Vutek LX3 Pro Production Level LED Printer features energy-efficient, “cool cure” LED curing technology that requires much lesser heat than other UV or latex inkjet printers. The 3.2-meter-wide inkjet production device also offers an extended-gamut ink set
RITES indefinitely postpones tenders for 6 media packages
In OOH News By M4G Bureau - October 31, 2017
The tenders have been postponed until further advise from the authority
Patna media owners willing to cooperate with Nagar Nigam
In OOH News By Bhawana Anand - September 29, 2017
Advertising Welfare Association Bihar representing the local media owners has initiated a dialogue with the authority to find a solution beneficial for both parties involved
‘We are definitely in support of Digital OOH media’
In Viewpoints By Bhawana Anand - September 27, 2017
Archaic regulatory norms are cited among the key barriers to digital OOH media expansion in India. The positive development is that civic bodies like South Development Municipal Corporation (SDMC) are warming up to the idea of creating an enabling policy environment for DOOH to flourish. In a conversation with Bhawana Anand of Outdoor Asia, Prem Sankar Jha, Deputy Commissioner, SDMC spoke about the body’s outlook on DOOH media. He also touched upon the various new initiatives planned by the authority to boost OOH advertising in the city. Edited excerpts of the interview:
Interactive bus shelters in San Francisco act like virtual aquariums
In Digital OOH By M4G Bureau - August 12, 2017
The dynamic digital screens display a beautiful underwater scene full of colour and natural motion, featuring a fashionable cuttlefish
Godrej Nature's Basket fortifies its organic offering
In Campaigns By Bhawana Anand - July 13, 2017
Created by Storyboard agency, the innovation provided wholesome benefits to the brand by attracting the growing segment of health-conscious consumers
DDB Mudra North bags MY FM's creative mandate
In OOH News By M4G Bureau - June 08, 2017
A well defined strategy and strong understanding of the category helped the agency in winning the creative mandate across media channels.
Heathrow Airport launches premium digital ad opportunity
In Digital OOH By M4G Bureau - May 08, 2017
15 high-definition digital totems have been put up, lining the exclusive passenger route from security to the first-class lounge.