Bhubaneswar MC reports INR 10 cr loss from outdoor media

In OOH News By Bhawana Anand - November 13, 2020

The media owners confirmed that license fee hasn’t been submitted as rebate scheme is awaited

LPFLEX Sign System India, bags contract Expansion of RGIA Hyderabad for Design, Supply, Fabrication & Installation of Wayfinding & Navigational Signages

In OOH Solutions By Bhawana Anand - November 13, 2020

The global manufacturing company has been assigned to install over 1100 signages across Passenger Terminal Building & other areas of the airport

Welspun captures festive season with two tactical campaigns

In Campaigns By M4G Bureau - November 12, 2020

Presenting bedsheets as a perfect Diwali gifting option, the brand crafted a Spaces Rangana campaign

GroupM Launches Supply Path Optimization Initiative

In OOH News By M4G Bureau - November 11, 2020

The initiative is the result of an immense effort to inject more transparency into the programmatic buying process

Uber to launch ‘Safer For Each Other 2.0’ 360-degree campaign

In OOH News By M4G Bureau - November 11, 2020

On the onset of ongoing pandemic, the brand reassures passengers’ safety in the second part of campaign

Tanishq launches Ekatvam campaign on 1,52,000 sq ft OOH media

In Campaigns By M4G Bureau - November 10, 2020

In partnership with Laqshya Media Group, the special Ekatvam campaign has been deployed in 10 cities in India - Mumbai, Delhi NCR, Bangalore, Kolkata, Hyderabad, Chennai, Ahmedabad, Pune, Lucknow and Patna

Ludhiana civic body plans to impose heavy penalty on illegal media

In OOH News By M4G Bureau - November 10, 2020

The officials of Ludhiana Municipal corporation is going to present a resolution in the General House meeting today

Mondelez India promotes sellers this Diwali

In OOH News By M4G Bureau - November 06, 2020

Also displayed on the OOH channel, the brand leverages Artificial Intelligence to create India’s first hyper-personalized ad, promoting 1800+ local retailers, across 260+ pin codes

Clear Channel’s Martin Corke to succeed Philippe Baudillon on WOO global board

In OOH News By Rajiv Raghunath - November 06, 2020

Corke is Clear Channel UK Chief Marketing Officer and European Marketing and Communications Lead

Diwali brings cheers to media owners of Maharashtra Tier I & II cities

In OOH News By Pray Jani - November 05, 2020

Though OOH media demand has gone up for media owners but still they are facing various other challenges to make profit