Lemma appoints Reuben Lee as Director of Sales & Partnerships for Malaysia

In OOH News By M4G Bureau - November 28, 2022

The current appointment is part of the company’s Southeast Asia expansion plan

‘Fly Better’ with Emirates as A380 touches down at Bengaluru

In Campaigns By M4G Bureau - November 28, 2022

Glo – Greenline, the OOH arm of Lodestar UM, has unveiled a high-impact campaign to highlight the whole new flying experience that the airline offers to travellers.

Tourism Australia beckons Indian outbound travellers for the Down Under experience

In Campaigns By M4G Bureau - November 25, 2022

The campaign has been handled by Glo - Greenline (The OOH arm of Lodestar UM) and has been executed in Delhi NCR, Mumbai & Bangalore

MOMS rolls out high decibel campaign for 'Raymond Parx Music Fiesta'

In Campaigns By M4G Bureau - November 24, 2022

For the campaign, large format & digital media were used to create an impact at key intersections and arterial roads, along with various high-reach media, such as on bus shelters, trains, and metro networks.

Bright Outdoor Media gives Bombay Realty campaign the pride of place in Mumbai

In Campaigns By M4G Bureau - November 24, 2022

The campaign has been executed mainly on traditional formats

‘Eflag is a powerful AI platform that transforms any normal CCTV camera into a video analytics engine’

In Digital OOH By - November 22, 2022

Syed Haseeb Arfath, Chief Technology Officer of Signpost India delineates the attributes of the company’s pioneering Eflag video analytics-based campaign exposure mapping system.

Lemma brings on board Puneet Biyani as President

In OOH News By M4G Bureau - November 18, 2022

Puneet Biyani has extensive OOH experience; he held the position of Chief Financial Officer for Times Innovative Media Limited (Times OOH) while also leading the OOH major’s Mauritius business.

Star Maa Bigg Boss Season 6 host Nagarjuna launches ‘Bigg Boss Is Watching You campaign with L&T Metro Rail Hyderabad

In Campaigns By M4G Bureau - November 18, 2022

The public safety awareness campaign has been rolled out at all 57 stations on the L&T Metro Rail network

JOLT unveils first of several free, fast EV charging units planned across New Zealand

In Digital OOH By Rajiv Raghunath - November 18, 2022

The EV units, each having a DOOH screen for advertising, will give EV drivers 7kWh of fast free charging every 24 hours

Athlete representation company ENGN unveils OOH campaign with top Indian athletes & brand ambassador Esha Deol

In Campaigns By M4G Bureau - November 16, 2022

The Campaign ‘I am my own ENGN’ reflects the philosophy of empowerment and self-belief.