Results For "EE"
3043 News Found
‘Building a smart HR strategy for OOH’
In Viewpoints By M4G Bureau - July 26, 2023
Dr Dwarika Prasad Uniyal, Pro Vice Chancellor, RV University, Bengaluru, takes a deep dive into the still waters of OOH talent pool and comes up with innovative ideas for human capital formation.
Ocean Outdoor brings SPACE INVADERS world playground to Europe
In Campaigns By M4G Bureau - July 19, 2023
Powered by Google’s ARCore and Geospatial API, SPACE INVADERS: World Defense launched on Tuesday, July 18 in cities across the world
“Clients are more aware of what they want from their assets”
In OOH Solutions By M4G Bureau - July 18, 2023
Naveen Kumar, Founder and CEO, INFONICS Technologies talks about how his firm has changed its outlook towards servicing clients in an evolving DOOH ecosystem.
‘Campaign delivery matters’
In Viewpoints By Rajiv Raghunath - July 14, 2023
Michael Steinberg, Chief Revenue Officer of US-based StreetMetrics throws light on measurement metrics for moving media, and key factors contributing to greater market acceptance of their offerings, in an interview with Rajiv Raghunath. Edited excerpts:
US’ Screenverse opts for Place Exchange’s PerView solution
In OOH Solutions By M4G Bureau - July 14, 2023
PerView solution provides buyers and sellers the ability to measure every type of OOH media asset using dynamic, deterministic data to deliver up-to-date measurement insights specific to each location
‘License fee on roadside DOOH way too high’
In Digital OOH By M4G Bureau - July 13, 2023
Anoushka Khanna, Director of Priya Communication underlines the need for rationalising the license fee and bringing in standard norms for DOOH
Noise CMO Gaurav Mehta to address OAC 2023 on 'How to prevent commoditisation of OOH buying’
In OOH News By M4G Bureau - July 11, 2023
In a career spanning 2 decades, Gaurav Mehta has been instrumental in driving the success of renowned brands such as Yahoo, OLX, Car Dekho, and Zupee; he now leads Noise’s marketing strategies
UK’s Mass Media in strategic partnership with Wildstone to expand national outdoor media portfolio
In OOH News By Rajiv Raghunath - July 11, 2023
Mass Media will establish a nationwide network of high-quality, reliable, and energy-efficient screens, providing businesses and brands with a premium and affordable way to connect with their target audiences.
Ocean Outdoor’s 2023 digital creative competition opens with a £500,000 prize fund
In OOH News By M4G Bureau - July 10, 2023
Participants can submit original ideas, six of whom will be featured on Ocean’s premium full motion DOOH network.
Jury rounds for Outdoor Advertising Awards (OAA) 2023 conclude with winners to be announced on 29th July
In OOH News By M4G Bureau - July 10, 2023
The esteemed jury evaluated and shortlisted entries from across 6 categories