HP DesignJet has completed 25 years

In OOH News By Satarupa Chakraborty - November 02, 2016

In a recently-concluded brand meet-up organised to celebrate the Silver Jubilee, HP showcased its vast portfolio of industry leading digital printing innovations and highlighted the potential to brand owners and marketers

DMRC takes unique path to convey Diwali greetings

In Campaigns By Satarupa Chakraborty - October 28, 2016

Encouraging clean and green environment, DMRC conveys Diwali wishes to its commuters through train wrap on Line-6. Delhi-based media owning company eg. communications supported DMRC in executing the campaign.

DOOH spurs OOH growth in Australia

In Digital OOH By VJ Media Bureau - October 28, 2016

Australia is reportedly a world leader in digital OOH investment

Tanishq adorns outdoor with its temple jewelry collection

In Campaigns By Satarupa Chakraborty - October 27, 2016

The brand launched its special jewelry collection riding on a loud multi-city OOH campaign, as part of a multi-media campaign.

Dakatronics installs digital façade on Belgium real estate major's building

In Digital OOH By VJ Media Bureau - October 27, 2016

The display provides full video capabilities when viewed from outside the building while also providing the ability to see through the display when looking out the windows from inside the building.

Clear Channel's digital screen drive continues

In Digital OOH By VJ Media Bureau - October 26, 2016

The international OOH firm has reportedly decided not to continue paying the rent on 800 roadside billboards in the UK as its focus on digital investment continues to take precedence.

Jaycee Ads crafts Vodafone's mega stadium gallery branding in Thiruvananthapuram

In Campaigns By Rajiv Raghunath - October 19, 2016

The branding, which will remain for a period of one year, spans a massive 77,000 sq. ft of gallery space and was executed by Jaycee Ads over 36 days

Snapdeal unboxes the festivities in a big way, unveils new logo

In Campaigns By VJ Media Bureau - October 19, 2016

The high impact Snapdeal campaigns, executed by MOMS, hit the streets of major cities like Mumbai, Chennai, Gurgaon, and Noida in a big way, apart from taking vantage positions inside airports

Magnum made a lasting impression in Kolkata with an iconic installation

In Campaigns By Nabamita Chatterjee - October 18, 2016

Standing 18 feet tall, the magnificent Magnum installation was located next to the famed Singhi Park pandal in the city during October 5-11

Regulatory bottlenecks hurt OOH business in Kanpur

In OOH News By Rajiv Raghunath - October 17, 2016

Industry body asserts that the Kanpur civic authority is dragging its feet on the issue although the OOH firms have met all compliance demands