Nature’s Basket Mumbai outlets become DOOH hubs

In Digital OOH By Pray Jani - September 03, 2019

DigiAlly’s LED screens at the Mumbai outlets of Nature’s Basket draw interest of brands like VLCC to run campaigns

IOC in co-branding deal with DMRC

In OOH News By Bhawana Anand - September 03, 2019

The deal has been signed DMRC for co-branding of Bata Chowk metro station, inaugurated on the occasion of the 60th anniversary of Indian Oil Corporation

Indian OOH industry must take lead in Programmatic, urges Mathew Dearden

In Gallery By - August 30, 2019

Independent Global OOH Consultant urged the Indian OOH industry to lead in matters that have been missing in the DOOH space worldwide

Ambient brings Artificial Intelligence to Cinema Buying

In OOH News By M4G Bureau - August 30, 2019

Ambit Analyser tool has been revamped & upgraded with the data for over 10,000 screens across metros, mini metros and tier 2 cities

New Digital Pillars unveiled by JCDecaux at BIAL

In Digital OOH By M4G Bureau - August 30, 2019

Located at Domestic arrivals, 10ftx10ft pillars catches the attention of travellers at the baggage claim

Executed by Signpost India, the Air Asia campaign enhances Bengaluru street furniture

In Gallery By - August 29, 2019

Signpost India has executed the promotional campaign for Air Asia in the Central Business Districts of Bengaluru

Check out Air Asia destinations on Bengaluru street furniture

In Campaigns By Ria Banerjee - August 29, 2019

Signpost India has executed the promotional campaign for Air Asia in the Central Business Districts of Bengaluru

Find out where to tap YANKS audience

In Research By M4G Bureau - August 28, 2019

Young Adults with No Kids (YANKS) audience prefers watching movies and theme parks on weekend

MG Hector makes maiden appearance at BIAL

In Campaigns By M4G Bureau - August 28, 2019

As a part of the complete OOH plan, India’s 1st ever Internet car is stationed at the airport targeting high-disposable audience

BBMP Policy 2018 or State Rules 2019: Time will tell

In OOH News By Bhawana Anand - August 27, 2019

Industry keen on the Bengaluru Mahanagara Palike Advertisement Rules 2019 coming into effect