Results For "ECI"
416 News Found
United Technologies flies high on innovation
In OOH News By Nabamita Chatterjee - February 28, 2014
The outdoor innovation at Mahim in Mumbai has been executed for one of the latest helicopter model S-76D from Sikorsky, the helicopter-making unit of United Technologies.
Kolkata cheers for KKR with digital interactivity
In OOH News By Nabamita Chatterjee - February 25, 2014
The live interaction at outdoor grabbed numerous eyeballs and helped hitting the specific TG of KKR
O&M might skip Goafest
In OOH News By Viveat Susan Pinto, Business Standard, Mumbai - February 19, 2014
Ogilvy & Mather (O&M), India's largest advertising agency, is yet to decide on participating in this year's Goafest.
Varghese Thomas elected President of KAIA
In OOH News By VJ Media Bureau - February 13, 2014
The election was held as part of the Kerala Advertising Industries Association State conference wherein it was decided that hereafter, all agencies / clients have to sign a MOU with the Kerala Advertising Industries Association before starting a campaign.
'Need well defined solutions from specialist agencies'
In Viewpoints By M4G Bureau - February 13, 2014
Vishakha RM, Director - Sales & Marketing -- Canara HSBC OBC Life Insurance, shares with Outdoor Asia, the financial group's strategy with regard to the OOH media and more.
Woodland does Sunburn again & with a bang!
In Campaigns By Bhawana Anand - February 12, 2014
By extending their affiliation with the Sunburn Festival, Woodland created enough buzz once again with a bang. The youth brand has developed an innovative experiential experience to create a special space in the minds of their TG.
Lifestyle goes big on OOH in Kolkata
In OOH News By Nabamita Chatterjee - January 27, 2014
THe retail brand indulged in a massive Outdoor promotion in Kolkata to attract their specific TG using varied out-of-home options, primarily large formats like hoardings and unipoles.
'Sites marking by authorities will help'
In Viewpoints By M4G Bureau - January 17, 2014
Suraj Katoch, Senior Manger- Marketing- Radikal Overseas, tells Outdoor Asia why the brand decided to allot focused budgets for the OOH medium.
'Need specialist agencies with a pan India presence'
In Viewpoints By M4G Bureau - January 15, 2014
Rajiv Dubey, Head- Adbur, Dabur's in-house Media Buying Agency, shares with Outdoor Asia how the FMCG brand defines innovation in the context of OOH and more…
'We resolve to"¦' OOH industry's Agenda - 2014
In OOH News By VJ Media Bureau - January 13, 2014
As the New Year unfolds industry players and specialist agencies that Outdoor Asia spoke to list down their plans for the year-- in short their resolutions for the year2014….Read on…