Tamil Nadu Talks OOH! Conference on May 8 in Chennai

In OOH News By VJ Media Bureau - May 04, 2015

The conference, being organised for the first time in Chennai, will be attended by key OOH media owners in Chennai and Rest of Tamil Nadu, specialist agencies and brand marketers

Specialist OOH media agencies now a part of IOAA

In OOH News By VJ Media Bureau - April 16, 2015

The specialist agencies will elect their representatives on the Board of Governors of IOAA

Kotak Mahindra Bank launches high-decibel OOH campaign post merger

In Campaigns By VJ Media Bureau - April 16, 2015

MOMS planned ubiquitous presence for the bank in the outdoor to create an impactful impression in the minds of Kotak Mahindra and ING Vysya customers

Pepperfry frames its offerings in the outdoor

In Campaigns By Bhawana Anand - April 10, 2015

Milestone Brandcom executed the high-decibel campaign

KFC creates an appetising OOH campaign

In Campaigns By Bhawana Anand - April 06, 2015

The agency designed a high-decibel outdoor campaign to capture prime South cities for the brand

Vodafone steps out to makes V-Day special for consumers

In OOH News By Bhawana Anand - February 26, 2015

The one day activity was held at Metrowalk Mall, one of the hangout zones in west Delhi.

Apple creates brand story at DND

In Campaigns By Bhawana Anand - February 11, 2015

Times OOH underwent strategic planning to create a specific Iphone zone.

We'll develop the best audience measurement system: Tony Jarvis

In OOH News By Bhawana Anand - January 19, 2015

Tony Jarvis expressed hope that the industry stakeholders will appreciate the urgent need for a common currency and provide due support for its development

IOAA invites Tony Jarvis to India for discussions with OOH industry leaders

In OOH News By Rajiv Raghunath - January 08, 2015

Global advertising and research architect Tony Jarvis, Proprietor & Research Architect at Olympic Media Consultancy, will hold discussions with heads and representatives of OOH media owning firms, OOH specialist agencies and advertisers in New Delhi, Mumbai, Kolkata and Lucknow during January 10-16 to make an assessment of the ground realities to be considered for developing an OOH audience measurement system for the industry

Monte Carlo dominates market though outdoor

In Campaigns By Bhawana Anand - January 06, 2015

With an aim to create high-decibel campaign, impactful sites on arterial routes, inside corporate houses and airports/aircrafts were utilized. Adding to this, the brand's campaign also made its presence at IT hubs across the region to reach out to the youth from SEC A & B cities.