Results For "ECI"
416 News Found
UK’s Exterion Media adds geo-targeted messaging on London buses
In OOH Solutions By M4G Bureau - October 27, 2017
The firm has partnered with OoH media specialist Talon, to unveil the first phase of new digital buses in London. Google is the first to run a campaign that displays geo-targeted messages on the digital screens, to audiences across the city
Madras HC ruling on images on hoardings specific to electoral campaigns
In OOH News By Bhawana Anand - October 26, 2017
The apex court has given orders to remove unauthorized hoardings and take strict against them
NY-based Horizon Media launches audience targeting platform AMP
In OOH Solutions By M4G Bureau - October 17, 2017
AMP's revolutionary technology generates sophisticated data visualisations that enable strategists to more quickly evaluate and make better informed decisions that optimize placements for both traditional and Digital OOH placements
Cuttack Municipal Corporation to introduce stringent ad norms, plans new tenders for media
In OOH News By Bhawana Anand - October 10, 2017
The civic body is conducting a survey to obtain the current status of legal and illegal sites being used in the city. After that a special drive will be initiated whereby illegal sites as well as sites creating obstacles on pedestrian movement or causing accidents on roads will be removed
US’ Adelphic opts for Rubicon Project’s programmatic platform
In Digital OOH By M4G Bureau - October 09, 2017
The move highlights the industry’s gradual shift to programmatic buying and selling of media, especially as DOOH gains ground
Patna Nagar Nigam uprooting outdoor media, plans fresh tenders
In OOH News By Bhawana Anand - September 28, 2017
The authority is planning to conduct fresh tenders for outdoor formats with pre-decided sizes, locations and structures on public & private properties
Kochi Metro Rail calls for fresh bids for media rights
In OOH News By M4G Bureau - September 27, 2017
In the new tender KMRL has specified the number of media units that may be developed at the Metro stations
Gurugram civic body assigns specific locations for political displays
In OOH News By Bhawana Anand - September 08, 2017
The civic body will also swoop down on all unauthorised hoardings and banners put up in the city
Myntra’s M.A.C. collection stands out in the outdoor
In Campaigns By M4G Bureau - September 07, 2017
The campaign, planned and executed by OMI, was rolled out in the Delhi NCR, Mumbai and Bengaluru markets, focusing on the female population, especially working professionals in the 25-35 age group
DDB Mudra Group brings on board Deepak Nair as Chief Growth Officer
In OOH News By M4G Bureau - September 02, 2017
The Chief Growth Officer has been appointed to oversee the Group’s growth agenda with special focus on Technology, Data and Analytics.