Results For "ECI"
417 News Found
Sixth Element announces demerger
In OOH News By Bhawana Anand - May 22, 2018
With the dissolution of the brand name ‘Sixth Element’, the three alliance partners mutually decide to demerge and move on with their own native businesses
‘Feel the Fizz’ build-up by Parle
In Gallery By M4G Bureau - May 21, 2018
Featuring its new brand ambassador, Salman Khan, the extensive OOH campaign for Appy Fizz aims to further strengthen the brand’s connect with consumers, especially the youth across India
Amiya Chandra to share his insights on OOH at OAC 2018
In OOH News By M4G Bureau - May 17, 2018
Dr Amiya Chandra, currently the Development Commissioner, Adani Ports & SEZ, Mundra, has authored a landmark book on Indian OOH advertising which will be released soon; as Officer on Special Duty in charge of Outdoor Advertisement, Parking, Sanitation, MCD, Amiya had played an instrumental role in framing the Outdoor Advertisement Policy for Delhi
Ocean Outdoor CEO Tim Bleakley to speak at OAC 2018
In OOH News By M4G Bureau - May 15, 2018
Tim Bleakley specialises in media brand building and turnarounds, with experience of leading businesses through private equity consolidation and exit
Global OOH expert Matthew Dearden to address OAC 2018
In OOH News By M4G Bureau - May 14, 2018
An independent business leader, adviser & entrepreneur, Matthew Dearden works mainly in advertising, leadership and change, especially in OOH media; his clients include investors, media owners, clients and vendors
All-party meet in Kerala backs ban on use of PVC flex for advertising
In OOH News By M4G Bureau - May 09, 2018
K T Jaleel, Minister for Local Self-Governments, Government of Kerala, K.T. Jaleel, who presided over the meeting, reportedly said a final decision on the ban would be taken after assessing the feedback to the proposal put forth by a committee constituted to evaluate the impact of the ban
IOAA intensifies action on illegal sites; to report matters directly to brands
In OOH News By Rajiv Raghunath - May 07, 2018
In a circular sent to its members and specialist agencies, IOAA has stated that it shall directly write to brands that have used any unauthorised outdoor site in any market for ad displays; if the ad displays are not removed within a week of the intimation, IOAA shall forward the information to the concerned municipal body
AR firm Arcona’s ‘Digital Land’ creates new advertising avenues
In Digital OOH By M4G Bureau - May 03, 2018
Arcona has partnered with Advir, a programmatic monetisation platform that specialises in AR and VR; Advir would allow owners of Digital Land to indicate which areas can be used for advertising – enabling the process to become automated
Kerala OOH once again in line of fire on flex issue
In OOH News By M4G Bureau - April 27, 2018
The flex printing industry in the state has decided to pro-actively promote recycling of PVC banners to make useful products from it. The state has more than 1,500 flex printing units
Agra MC specifies locations for hoardings in city
In OOH News By Bhawana Anand - April 26, 2018
The move will help the civic body to root out unauthorised media sites, but the ease of doing business at the specified locations would depend on the terms laid down in the tenders