Results For "ECI"
416 News Found
MAD data analysis cites audience build-up in Mumbai, Delhi, Goa markets
In Research By Rajiv Raghunath - August 04, 2020
Moving Walls, powered by its patented audience movement analysis approach - Moving Audiences Decisions (MAD) data analysis, based on multiple data-sets captured from 102 locations around grocery outlets in the three cities, underscores the nature of audience movement in the face of the Covid-19 situation. Moving Walls has exclusively collaborated with Media4Growth to provide an up-close view of OOH audience metrics in Indian cities
Media owners’ await BBMP’s decision on media selection for Covid19 campaign
In OOH News By M4G Bureau - July 21, 2020
The pending decision on the selection of media is adding to the worries of media owners
Wavemaker India bags media mandate for Sun Pharma
In OOH News By M4G Bureau - July 07, 2020
Sun Pharma is the world's fourth largest specialty generic pharmaceutical company and India's top pharmaceutical company
DMRC refers to government guidelines for defer rental payments
In OOH News By M4G Bureau - July 06, 2020
The metro authority shows support towards tenants but the final decision will take time as pandemic continues
Skyrams Outdoor Advertisings India appreciates commitment of Doctors on National Doctors Day
In Campaigns By M4G Bureau - July 02, 2020
The agency displayed messages on DOOH media spread across 30 locations in the city of Coimbatore
OOH relevancy likely to grow as technologies reshape marketing
In Research By M4G Bureau - June 03, 2020
AI will have a dramatic impact on marketing as consumers will begin to outsource purchasing decisions to machines that will optimise selections based on individual goals and preferences, states a WPPiQ report
US Advertising ropes in Bharat Rajamani as CEO
In OOH News By M4G Bureau - June 02, 2020
Bharat Rajamani & Amit Kapoor MD and Founder US Advertising are soon co-founding a Niche Consulting Firm specializing in Marketing Engineering & Optimization, Digital Consulting & Revenue Enhancement Solutions
Special trains to accompany with valuable information through audio ads
In Campaigns By Pray Jani - May 22, 2020
Ninja Media Creations employs its media to spread relevant information for workers traveling in special trains
Specialist agencies gearing up to tackle new business challenges across India markets
In OOH News By M4G Bureau - May 18, 2020
OOH leaders representing India’s top specialist agencies weigh in on ‘Tackling the challenges of rebuilding business in the face of the Covid-19 crisis’
Consumer demand for non-essential, speciality goods depressed
In Research By Rajiv Raghunath - May 11, 2020
An OMG study conducted in association with YouGuv shows that consumers are postponing purchase of non-essential goods by 6 months