Results For "ECI"
416 News Found
96% of marketers, agencies in US planning to increase or maintain spending in the next 12 Months: DPAA Study
In Research By M4G Bureau - July 12, 2024
The ‘DPAA 2024 Omnichannel Decision-Makers Study’ was conducted by Advertiser Perceptions, the leader in providing research-based strategic market intelligence to the media, advertising, and ad tech industries.
Xtreme Media to showcase cutting-edge solutions at OAC’s OOH Expo in Bengaluru on July 26-27
In OOH Solutions By Sakshi Sanghavi - July 11, 2024
“Our goal is to raise product awareness and effectively communicate our latest innovations among audiences from the DOOH industry, helping them make informed and confident decisions when purchasing outdoor LED displays,” says Sanket Rambhia, Director, Xtreme Media.
Pikasso Italia secures exclusive DOOH ad concession at Bariblu Mall in Italy’s Bari province
In Digital OOH By M4G Bureau - July 11, 2024
Bariblu's DOOH platform will be equipped with precise audience measurement provided by Admobilize software for the Starled and by Quividi software for the totems of the Channel network.
‘Design specific to local conditions, foundation analysis, regular audit & maintenance must for hoarding stability’
In Viewpoints By Rajiv Raghunath - July 01, 2024
Prashantkumar A Jaiswal, Director, CivilTech India, Nashik highlights the factors that are paramount for ensuring the structural stability of hoardings.
Indian ad industry revenues to hit Rs 1.2tn in 2024; OOH revenue will increase +16%: MAGNA
In OOH News By M4G Bureau - June 24, 2024
Government push on infrastructure and urbanisation will boost OOH inventory especially premium formats
BMC draft policy on hoardings covers a wide spectrum including ad on skywalks, balloons, stationary vehicles
In OOH News By M4G Bureau - June 14, 2024
Plan for QR placement on media for obtaining site specific details
75Media appoints Jan Vimal head of programmatic
In OOH News By Rajiv Raghunath - June 04, 2024
Paul Inman, MD, 75Media, says, “We felt it was the right time to bring onboard a specialist in pDOOH to help develop what will undoubtedly be a very important sales channel for our business.”
‘Blend creativity, design with strategic planning, data-driven decision-making’
In OOH News By M4G Bureau - June 04, 2024
Vishwanath Kini, Head Growth and Strategy and Chetan Kasar, Sr. Art Director of The Brand Sigma share their perspectives on the art and science of OOH advertising.
Broadsign spreads its wings wider, acquires Netherlands-based DOOH DSP OutMoove
In OOH News By M4G Bureau - May 14, 2024
Deal to broaden OOH specialty agency access to OutMoove’s flexible, targeted pDOOH campaign tools globally
Gujarat is an important OOH destination for national brands: Specialist agencies
In OOH News By Sakshi Sanghavi - April 30, 2024
Anchal Kumar Dhawan, VP-National Head of Times One, a division of Times OOH, Deepa Gupta, VP of South and West at Madison World, Dinesh Panjabi, Regional Director - West at Rapport Advertising engage in deep discussion on Gujarat OOH markets