Results For "Diu"
288 News Found
'Spoilt for choice in Bangalore'
In Viewpoints By M4G Bureau - March 10, 2014
Vinay Chatlani, Chairman,'Soch' -- MD Retail LLP, tells Outdoor Asia how the OOH medium is used for brand recall in Bangalore and other cities in Karnataka.
'Geo targeting & scientific planning will maximize reach in cities'
In Viewpoints By M4G Bureau - March 06, 2014
Rohit Tandon, Head -- Mobility Business Unit (MBU), Karnataka Circle, Tata DOCOMO, shares with Outdoor Asia, the brand's approach to the out-of-home medium in the state of Karnataka and what can make the brand spend more on this medium in this region.
'Need more quality than quantity'
In Viewpoints By M4G Bureau - March 06, 2014
Stanley Sofas, a premium sofa brand, is a frequently seen name in the OOH space in Bangalore and other metros. Sunil Suresh, MD, tells Outdoor Asia how the OOH medium works for the brand in Bangalore and rest of Karnataka, while sharing the challenges and factors that can drive better use of the medium.
IKEA's space -saving message with an RGB billboard
In OOH News By Bhawana Anand - March 05, 2014
In a classic example of the medium being the message, Thjnk, a German agency, has developed an intelligent and ground-breaking billboard for IKEA which drives home the need to innovate in order to beat the problem of space constraint. Outdoor Asia gives you the details.
Light is smart: Lenovo's new blitzkrieg
In Campaigns By Bhawana Anand - March 03, 2014
Lenovo in association with Kinetic Worldwide agency has promoted its new smart phone Vibe X through the OOH medium. The campaign has been specially designed for Bangalore city, targeting SEC - A, A+ audience in the age group of 16-30 years.
'Smaller markets offer better value'
In Viewpoints By M4G Bureau - February 10, 2014
An L&T Finance Holdings spokesperson tells Outdoor Asia how the OOH medium has delivered expectations.
Differentiator is the key
In Viewpoints By M4G Bureau - February 05, 2014
Sanjay Tripathy, Senior Executive, Vice President, Marketing, Product, and Direct Channels, HDFC Life tells Outdoor Asia how the OOH medium plays an important role for a brand in the financial segment.
'We want to become a lab for brands'
In Viewpoints By M4G Bureau - January 27, 2014
The Delhi International Airport Limited (DIAL) has become an icon for world-class service and a much sought-after space when it comes to airport advertising. The airport has in fact converted OOH advertising into a 360 degree experience for their passengers and intelligently utilised the medium as a value-creator. Romy Juneja, Chief Commercial Officer, Delhi International Airport Limited talks in detail about his views on OOH advertising at their airport in a chat with Outdoor Asia.
'OOH helps in creating trade acceptability'
In Viewpoints By M4G Bureau - January 22, 2014
Sahil Gilani, Director, Marketing & Sales, Gits, tells Outdoor Asia how the OOH medium has helped the brand create awareness.
'Put up the sites on time'
In Viewpoints By M4G Bureau - January 21, 2014
Surinder Rana, Head -- Corporate Advertising, Shakti Bhog, in a chat with Outdoor Asia tells why the band plans to increase the spend on OOH advertising while sharing the challenges involved in the medium…