Ocean, AGS Airports launch 40m advertising tower near Glasgow International Airport

In Digital OOH By Rajiv Raghunath - February 26, 2019

The double-sided advertising screen will deliver more than two million impacts a fortnight as motorists and their passengers travel in both directions along the M8 motorway corridor between Glasgow and Edinburgh

Carat India elevates Pramod PP as Senior Business Director, Carat - Kochi

In OOH News By M4G Bureau - February 13, 2019

Pramod PP will report to Rajni Menon, CEO, Carat Media Brands

‘Transit format is cost effective, delivers better ROI’

In Viewpoints By Bhawana Anand - February 12, 2019

Dev Banerjee, Director, Buymediaspace, the latest entrant to transit advertising, shares his perspective on what makes transit format branding more effective than vanilla campaigns

1st Transit Media Talks to discuss govt publicity spends

In OOH News By M4G Bureau - February 12, 2019

The dedicated session on the theme will be addressed by Amit Kapoor, Director, US Advertising, a fast growing OOH firm that has handled some of the high profile government publicity campaigns

New ad norms for Ludhiana rural areas being planned

In OOH News By M4G Bureau - January 17, 2019

The move is directed at rooting out unauthorised outdoor advertising

Enabling policies must for DOOH growth – Kan Universal

In OOH Solutions By Shradha Mishra - January 14, 2019

Amit Bahl, director of the firm, expresses concerns over market getting flooded with low-cost, low-quality products

1st Transit Media Talks Conference in Mumbai on Feb 28

In OOH News By M4G Bureau - January 02, 2019

The 1st Transit Media Talks Conference, to be organised at Courtyard by Marriott hotel in Mumbai on February 28, 2019, will direct focused attention on the big media investment opportunities in the transit segments, viability of transit media investments in the medium- to long-term, and ways to enhance the attractiveness of transit media for brand advertising

HC directs BBMP to submit report on ad policy bye-laws

In OOH News By M4G Bureau - December 14, 2018

BBMP seeks more time to file report on response to the petition on revenue loss

Gurugram MC steps up move against illegal media

In OOH News By M4G Bureau - December 14, 2018

Directs agencies and advertisers to use only authorised media

‘We see a huge potential in Indian market’

In Viewpoints By Rajiv Raghunath - December 10, 2018

Miz Rahman, EMEA Sales Director, Broadsign, sees strong business opportunities in India’s fledgling DOOH market