StackAdapt ties up with Place Exchange for access to a larger global pool of DOOH media

In Digital OOH By Rajiv Raghunath - April 04, 2023

"StackAdapt is thrilled to partner with Place Exchange to solidify DOOH as an invaluable pillar in our multi-channel strategy," says Ben Elliott, Director of Advanced TV & DOOH at StackAdapt.

Ocean Outdoor takes DeepScreen® to a whole new level

In Digital OOH By Rajiv Raghunath - March 30, 2023

DeepScreen® Alive uses highly advanced real time 3D creation tool supported by state-of-the-art hardware to build deeper connections with OOH audiences.

Kre8 Media expands partnership with StreetMetrics for mobile billboard measurement

In Digital OOH By Rajiv Raghunath - March 16, 2023

“Through the StreetMetrics platform, we know our engaging and highly visual custom mobile billboard solutions directly affect consumer decisions and behaviours,” says Shaun Habibian, owner of Kre8 Media Outdoor Advertising

Broadsign promotes Frank Vallenga to Vice President of SaaS Sales

In OOH News By M4G Bureau - March 03, 2023

Vallenga has been an integral member of the Broadsign team and a trusted advisor to media owners leveraging the Broadsign platform since joining the company as Sales Director in 2015.

Carrera Eyewear collaborates with Tiger Shroff’s Prowl to launch Carrera x Prowl eyewear collection

In OOH News By M4G Bureau - February 14, 2023

Ashutosh Vaidya, Managing Director, Safilo India, says, “We are delighted to partner with one of India’s most promising lifestyle brands – Prowl by Tiger Shroff”

Broadsign appoints Veronica Ong as Sales Director, Southeast Asia

In OOH News By M4G Bureau - January 30, 2023

As former team leader of JCDecaux’s strategic and airport advertising accounts, Veronica Ong collaborated with major global brands buying ad space on the OOH leader’s network.

‘OOH ideal for building public awareness of Govt schemes & programmes’

In OOH News By M4G Bureau - January 23, 2023

Siddalingappa B. Pujari, Managing Director, Karnataka State Marketing Communication & Advertising Ltd shares his perspectives on ‘How OOH can be pivotal to Govt communications outreach’.

South India Talks OOH Conference today at Courtyard by Marriott, Hebbal, Bengaluru

In OOH News By M4G Bureau - January 20, 2023

The conference will direct laser focus on the emerging growth opportunities in the Southern India OOH spectrum

Broadsign launches its next-gen OOH platform ahead of ISE 2023

In Digital OOH By Rajiv Raghunath - January 19, 2023

The platform offers unified user interface (UI), new flexible audience-targeting campaign tools, and expanded static access to help media owners work more efficiently and expand revenue opportunities

PPDS plans major digital signage launch at ISE 2023, Barcelona

In OOH Solutions By M4G Bureau - January 09, 2023

PPDS will showcase digital signage, direct view LED, professional TV (including hospitality) and interactive displays – with each being showcased within dedicated vertical settings.