Results For "Dir"
489 News Found
‘Audience data is key to DOOH success’
In Digital OOH By M4G Bureau - July 10, 2023
Jahan Mehta, Director, Selvel One Group underlines the need to focus on audience data and insights.
PwC India M&E vertical head Rajib Basu to speak at OAC 2023 in Delhi
In OOH News By M4G Bureau - July 05, 2023
Rajib Basu will be sharing his perspectives on 'What’s attention economy got to do with media: Direction finders for OOH’
Dr Amit Kumar Jain, Director (Ops & Services), Delhi Metro to address OAC 2023
In OOH News By M4G Bureau - July 03, 2023
Dr Jain will be speaking on the theme of ‘How a growing DMRC network is creating greater advertising opportunities’
‘Regulatory environment is more friendlier now’
In Digital OOH By M4G Bureau - June 28, 2023
Geetika Gulati, Director, Alakh Advertising & Publicity says that ROI from DOOH measures up the expectations and as media companies gain a deeper understanding of this medium, the business prospects will further improve
boAt celebrates World Music Day with unique QR- embedded billboards
In Campaigns By M4G Bureau - June 23, 2023
The audio and electronics brand integrated QR codes on their boards which redirects viewers to boAt’s website where they can learn more about the artists
Matt Steffenson, Director of Supply, APAC, Vistar Media to address OAC 2023 on pDOOH
In OOH News By M4G Bureau - June 07, 2023
Matt will be sharing his perspectives on the success factors of pDOOH, drawing upon case studies, and the pain-points of media owners and buyers that get addressed.
GREY group India appoints Ankit Mathur as Group Creative Director
In OOH News By M4G Bureau - June 05, 2023
He will be based in Mumbai and report to Sandipan Bhattacharyya, Managing Director and Chief Creative Officer – South Asia.
Alfalite in distribution agreement with Vitech US Inc. for Latin America markets
In OOH Solutions By M4G Bureau - May 30, 2023
“We are seeing a growing demand for LED panel solutions throughout Latin America,” says Pablo Paludi, Sales Director of the Pro AV division of Vitech US.
Ocean Outdoor appoints Marie Le Hur as Marketing Director for UK biz
In OOH News By M4G Bureau - May 03, 2023
Marie takes responsibility for the marketing of Ocean’s DOOH portfolio to brands, agencies, specialists and landlords
‘High-end signage market is very promising’
In Viewpoints By Aayush Mohanan - May 01, 2023
Naresh Kumar Dasari, Managing Director, Kalpana Glass Fibre and Macro Media Digital Imaging shares his views on the signage market trends in India, and the prospects of DOOH media, particularly at fuel filling and EV charging stations.