Results For "Digital"
1004 News Found
Kinetic appoints Keith Kaplan as Global CEO
In OOH News By Rajiv Raghunath - December 10, 2020
Kaplan plans to roll out his vision focused on people, offerings and innovation that include investment in the professional development of Kinetic’s teams, development of new tools and offerings
Spotify to Wrap it up with audio stories on OOH
In Campaigns By M4G Bureau - December 09, 2020
The digital music streaming app displays popular songs of 2020 and India’s audio streaming data in various cities.
Quividi, Moving Walls in pact to enhance audience measurement, pDOOH executions
In OOH News By Rajiv Raghunath - December 08, 2020
With the integration, advertisers and media owners gain access more extensive cloud-based planning, buying, and measurement tools for place-based media like digital and static billboards
UK OOH to grow by 31% in 2021: GroupM report
In Research By M4G Bureau - December 03, 2020
According to the report, much of the losses should be regained next year and digital formats, currently comprising 60% of the medium’s activity, will continue growing next year and beyond
Quividi to hold APAC conference on ‘Real-Time Data to Navigate the New Normal’ on Dec 8
In Digital OOH By Rajiv Raghunath - December 02, 2020
The conference will be addressed by experts representing brands, retailers, agencies, DOOH networks and digital signage companies
JCDecaux UK wins Manchester City Council DOOH advertising contract
In Digital OOH By M4G Bureau - November 26, 2020
The leading OOH firm will develop, maintain and sell the digital Out-of-Home advertising space on 86 CIPs (172 digital screens), with installation set to begin in the second half of 2021
Johnnie Walker launches #WalkInWithJohnnie campaign to support bar continuity
In OOH News By M4G Bureau - November 25, 2020
Started with digital film, the second leg of the campaign will showcase glass installations, created using empty glass bottles deposited by the consumers at selected bars
‘Micro-buying is growing by the minute’
In Viewpoints By Rajiv Raghunath - November 23, 2020
The pandemic has accelerated the need for micro-buying and contextual campaigns, states Radu Bogdan Savonea, Co-Founder & CEO of TPS Engage, a dynamic self-service DOOH programmatic DSP, works with over 100.000 digital
PETA India's new campaign urges shoppers to ditch leather, wool and exotic skins
In Digital OOH By M4G Bureau - November 20, 2020
The animal rights organisation has placed communications on Tagtalks' digital assets network in bars, restaurants, and cafés in Bengaluru, Delhi, Mumbai and Pune
Myanmar’s Ganad Media adopts Moving Walls’ LMX audience metrics, sales automation solutions
In Digital OOH By Rajiv Raghunath - November 12, 2020
Ganad’s offering, which extends across digital, retail, transit and traditional media assets, will now be supplemented by planning and in-campaign audience performance analytics