Results For "Digi"
1030 News Found
Vijas Digital evangelising digital wall painting in rural OOH space
In OOH News By Satarupa Chakraborty - January 17, 2017
Digital wall painting is a PVC-free media that can be typically used by FMCG brands that need to connect with rural markets where traditional OOH formats are not easily available
Digital license plate - next DOOH frontier
In Digital OOH By VJ Media Bureau - January 13, 2017
The smart license plate would be an IoT platform
Global OOH revenues Up 6.2% in 2016, strongest growth since 2007
In Digital OOH By VJ Media Bureau - January 12, 2017
Global OOH advertising revenues, including digital and traditional OOH media, grew 6.2% to $49.23 billion in 2016, as consumer time spent with OOH media increased 1.5% to 66 minutes per week, according to new research from US-based PQ Media
Now, patents for DOOH advertising
In Digital OOH By VJ Media Bureau - January 09, 2017
Patents for outdoor advertising making use of digital technology are becoming extremely popular in countries like South Korea
iD brings health food on OOH table
In Campaigns By Satarupa Chakraborty - January 06, 2017
The campaign, planned and executed by Times OOH in Mumbai, is part of a 360 degree media plan integrating print, radio, digital and BTL activities
Digital technologies are transforming OOH advertising: Lokesh Kumar
In OOH News By Satarupa Chakraborty - December 21, 2016
There are three ways that technology is being embraced in the OOH space - Social Media Engagement, Augmented Reality and Virtual Reality, and Beacon Technology, says Kumar
Union Bank of India steps out to digitally empower senior citizens
In OOH News By VJ Media Bureau - December 20, 2016
The onground activity was ideated and executed by Rapport, the OOH agency of IPG Mediabrands India
Bigger digital walls to adorn more Delhi Metro stations soon
In OOH News By Satarupa Chakraborty - December 20, 2016
DMRC embarks on the digital OOH journey in a big way by introducing more sites in more stations for DOOH along with increasing the sizes of digital walls that are currently available
PharmEasy rides Mumbai Metro tagging social media
In Campaigns By Satarupa Chakraborty - December 15, 2016
The medicines delivery app has integrated social media and digital OOH in the Mumbai Metro space to run its campaign that has been executed by Times OOH
Will Rail Ministry's digitalisation drive open up more digital media opportunities?
In OOH News By VJ Media Bureau - November 25, 2016
We have developed several elements of change in the way the Railways functions to keep up with the evolving technology, said Rail Minister Suresh Prabhu at a recent conference