‘We’re creating novel screen experiences for advertisers & audiences’

In Viewpoints By Bhawana Anand - March 23, 2020

Gautam Bhirani, Founder & MD of EyeTalk Media Ventures, dwells upon his company’s differentiated business approach, and crafting new advertising experiences

TIMDAA & Lemma partner to enable pDOOH at Delhi airport media

In Digital OOH By M4G Bureau - March 19, 2020

This integration will enable advertisers to access select premium airport digital media through Lemma programmatic DOOH platform

PlayAds partners with State Govt to spread awareness about COVID-19

In Digital OOH By M4G Bureau - March 18, 2020

300 digital screens located at railway networks are being used to make masses aware about Coronavirus

NoviSign Digital Signage introduces display kiosks fitted with auto hand sanitiser dispensers

In Digital OOH By M4G Bureau - March 16, 2020

The digital signage facilitates display of advertisements, messages, videos, news feeds and other forms of communication

Helo to communicate ‘Helo Pe Milo’ with multimedia campaign

In OOH News By M4G Bureau - March 13, 2020

The national campaign will be deployed across TV, digital and outdoor, aiming to target a diverse range of audience across geographies and age groups

Arrow install Efi-Vutek GS3200 at Octopus Advertising

In OOH Solutions By Pray Jani - March 12, 2020

We consciously decided to buy efi-VUTEk technology from Arrow Digital because of their after-sale support, says Octopus Advertising

Sprite is back with new lightered heart campaign

In OOH News By M4G Bureau - March 02, 2020

In addition to the TV Commercials, the campaign will be supported by a robust integrated marketing campaign, including Outdoor and Digital

SAATCHI & SAATCHI PROPAGATE bag integrated communications mandate for Harappa Education

In OOH News By M4G Bureau - February 24, 2020

The agency will towards establishing their leadership in the disruptive, fast-growing category of professional skilling

Colorjet unveils new Digital Inkjet Solutions focused on sustainable printing

In OOH Solutions By M4G Bureau - February 24, 2020

SONIQ HQ is a 3.2 metre Indoor & Outdoor high-quality Eco Solvent Printer and FLAGJET is a 1.8 metre Direct to Fabric Sublimation Printer for Flags & Cloth Banner Printing

Indian Railways connects with masses with Digital Fit India Initiative

In OOH News By M4G Bureau - February 24, 2020

The authority installed a digital display to run fit India initiative by connecting with masses