OAC 2013: Irene Revilla on the importance of Transit Media

In OOH News By VJ Media Bureau - July 06, 2013

With more megacities evolving in APAC and increased commute time, Irene Revilla, SVP Strategic Development, Posterscope - China gives more insight on how Transit Media can play a major role in overall advertising plan.

OAC 2013: Devdutt Pattanaik talks on customization, the Indian way of doing business

In OOH News By VJ Media Bureau - July 05, 2013

Devdutt Pattanaik, Author of Business Sutra, gave a lively presentation on the Indian Way of Leadership at the OAC 2013, the exciting one of its kind event for the OOH community inaugurated in Goa today.

OAC 2013: IOAA in process to sign MoU with AAAI

In OOH News By VJ Media Bureau - July 05, 2013

To develop an understanding and accept OOH as a medium of value, Indian Outdoor Advertising Association (IOAA) shares details on the proposed MoU with AAAI which is on the lines of IBF or INS.

OAC 2013: Devdutt Pattanaik talks on customization, the Indian way of doing business

In OOH News By VJ Media Bureau - July 05, 2013

Devdutt Pattanaik, Author of Business Sutra, gave a lively presentation on the Indian Way of Leadership at the OAC 2013, the exciting one of its kind event for the OOH community inaugurated in Goa today.

OAC 2013: Devdutt Pattanaik on the"Indian Way of Leadership”

In OOH News By VJ Media Bureau - June 28, 2013

Devdutt Pattanaik, Author-Business Sutra, brings a fresh perspective to leadership, entrepreneurship, governance, management at OAC 2013, Goa.

OAC 2013: Irene Revilla shares views on'Transit Media: Challenges & opportunities'

In OOH News By VJ Media Bureau - June 28, 2013

Irene Revilla, SVP Strategic Development - Posterscope-China, shares her expertise at the OAC 2013 on Transit Media, the challenges it faces and the scope of opportunities.

Outreach wins BQS & park beautification rights from GMC

In OOH News By VJ Media Bureau - June 12, 2013

As part of the tender, Outreach Advertising will develop12 BQS and a one part of the land measuring over 30,000 sq. ft of a prime location in Guwahati city.

'Kon Hoeel Marathi Crorepati' reaches interiors of Maharashtra

In OOH News By VJ Media Bureau - May 15, 2013

A month long activation across the length and breadth of Maharashtra through a unique van activation devised to increase mileage for the show.

Delhi High Court quashed BQS Contract

In OOH News By VJ Media Bureau - April 09, 2013

The court has directed JC Decaux to surrender 319 BQS and the 100 BQS sites to Delhi Transport Infrastructure Development Corporation Limited,"within six weeks” from the date the order.

Being Human edify values through OOH

In Viewpoints By M4G Bureau - March 10, 2013

The brand's new outdoor campaign developed by advertising agency Pulp, features various values of life to endorse Being Human's flagship store in Mumbai. Outdoor Asia chats with Gautam Kohli, Founder of Pulp, to understand the depth of the campaign.