Results For "Dev"
429 News Found
Agra OOH industry body elects Board members
In OOH News By Bhawana Anand - October 26, 2017
Amit Khatri re-elected as President of Agra’s Outdoor Advertising Association, and Amerish Nath is once again VP
APAC to see faster OOH growth via-a-vis developed markets: SpendEdge
In Research By M4G Bureau - October 23, 2017
The procurement intelligence advisory firm advocates a service-based model to buyers that offers scope for value-based discounts due to the bundling of services, which can reduce the spending on individual service purchases
American Express highlights ‘Lifelong Rewards’ for customers
In Gallery By - October 16, 2017
OgilvyOne developed the overall campaign while Kinetic India handled the OOH promotion
Omkar Realtors goes big on low interest rate offer on ‘Trilliant’
In Gallery By M4G Bureau - October 16, 2017
The real estate brand smartly targets Mumbaikars with city-wide extensive OOH campaign
American Express highlights ‘Lifelong Rewards’ for customers
In Campaigns By Bhawana Anand - October 16, 2017
OgilvyOne developed the overall campaign while Kinetic India handled the OOH promotion
Omkar Realtors goes big on low interest rate offer on ‘Trilliant’
In Campaigns By M4G Bureau - October 15, 2017
The real estate brand smartly targets Mumbaikars with city-wide extensive OOH campaign
Integrated, inclusive approach key to success of smart city projects: Experts
In Digital OOH By Bhawana Anand - October 13, 2017
Connectivity bottlenecks and a conducive environment for innovations are important for long-term development of smart cities, said experts at the 13th Assocham National Summit on e-Governance and Digital India
No spark in OOH business this festive season save a few markets
In OOH News By Bhawana Anand - October 12, 2017
Tepid macro-economic conditions largely responsible for the lack of buoyancy in OOH business in most markets across the country, says industry leaders
‘We are definitely in support of Digital OOH media’
In Viewpoints By Bhawana Anand - September 27, 2017
Archaic regulatory norms are cited among the key barriers to digital OOH media expansion in India. The positive development is that civic bodies like South Development Municipal Corporation (SDMC) are warming up to the idea of creating an enabling policy environment for DOOH to flourish. In a conversation with Bhawana Anand of Outdoor Asia, Prem Sankar Jha, Deputy Commissioner, SDMC spoke about the body’s outlook on DOOH media. He also touched upon the various new initiatives planned by the authority to boost OOH advertising in the city. Edited excerpts of the interview:
Kochi Metro Rail calls for fresh bids for media rights
In OOH News By M4G Bureau - September 27, 2017
In the new tender KMRL has specified the number of media units that may be developed at the Metro stations