India Handloom, Allahabad Bank and Airwick campaigns hop onto DMRC

In OOH News By Swati Singh - November 25, 2015

Handled by Delhi-based EG Communications, India Handloom, Allahabad Bank and Airwick resort to lower panels of Delhi Metro as part of their OOH practice.

PayUmoney's campaign invites people to save more

In Campaigns By Satarupa Chakraborty - November 23, 2015

Launching a massive outdoor campaign in Delhi and Bangalore, smartphone app PayUmoney has used almost all formats like hoardings, BQS, MUPI, pole kiosks etc. Executed by Laqshya Media Group, the campaign has been rolled out in the busiest parts of the cities.

IHF associates with Kinetic India for'Have a cracker-free Diwali' message

In Campaigns By VJ Media Bureau - November 19, 2015

The message came across very diligently at strategic locations in Mumbai, Delhi and Pune which notices highest percentage of cracker usage.

Havas Media wins integrated media mandate for Clovia and Holiday IQ

In OOH News By Satarupa Chakraborty - November 13, 2015

Amidst the multi-agency pitch, Havas Media Group India has been awarded the integrated media mandate of lingerie and nightwear brand, Clovia, and Holiday IQ, India's largest travel community and holiday recommendation engine. Clovia account will be handled by Havas's New Delhi office and Holiday IQ from the agency's Bangalore office.

BMW flies through aerial outdoor

In Gallery By - November 09, 2015

BMW launches a unique aerial OOH campaign involving a big banner attached to flying helicopters. Executed by Delhi-based Greenline Media, the first-of-its-kind campaign has already been executed in Ahmedabad and Mumbai while cities like Hyderabad, Bengaluru, Chennai and Chandigarh are in the pipeline.

BMW flies through aerial outdoor

In OOH News By Satarupa Chakraborty - November 09, 2015

BMW launches a unique aerial OOH campaign involving a big banner attached to flying helicopters. Executed by Delhi-based Greenline Media, the first-of-its-kind campaign has already been executed in Ahmedabad and Mumbai while cities like Hyderabad, Bengaluru, Chennai and Chandigarh are in the pipeline.

Mother Dairy claims purity through Delhi Metro

In Campaigns By Satarupa Chakraborty - November 02, 2015

They have chosen Line III (Blue Line) which is from Dwarka to Noida/Vaishali because of its longest and busiest route covering 51 stations and 15 lakh commuters per day.

Vodafone Bazaar connects with masses for economic deals

In Campaigns By Satarupa Chakraborty - October 27, 2015

Vodafone's new campaign reaches out to its existing and prospective pre-paid base, targeting the lower echelon of Delhi population by engaging them in activities and household rewards. Named as Vodafone Bazaar, the campaign also acknowledged to support the brand's existing customer base belonging to lower income group.

UP Tourism train wraps adorn Delhi Metro

In Gallery By - September 21, 2015

The state tourism is currently being promoting through the popular blue line of Delhi Metro Rail Corporation (DMRC) covering destinations in NCR like Dwarka, Noida and Vaishali.

UP Tourism's colourful train wraps adorn Delhi Metro

In OOH News By Satarupa Chakraborty - September 21, 2015

The state tourism is currently being promoting through the popular blue line of Delhi Metro Rail Corporation (DMRC) covering destinations in NCR like Dwarka, Noida and Vaishali.